Webinar

Lessons from the best: Modern marketing leadership strategy from the CMO50

Launched in 2015, the CMO50 is one of the most prestigious lists in the country, showcasing local leaders who not only demonstrate data-driven, innovative thinking and a customer experience-led attitude to marketing strategy, but who are driving business change and commercial success as a result. In this presentation, CMO and our CMO50 sponsor, Adobe, give CMO readers the opportunity to hear from and engage with the most successful marketing leaders in the country on the issues that matter most to the modern CMO. This event features 3 of our top 25 from CMO50 2016: Jane Merrick, GM, Marketing and Experience, IAG (#18) Nick Reynolds, CMO Asia-Pacific, Lenovo (#23) Michael Laxton, CMO, Fairfax (#25) Joined by Adobe Head of Digital Transformation, Scott Rigby

Please sign in with LinkedIn or Facebook or supply your email address to sign up with our member system and access the content.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.
[[ message ]]
Or
[[ message ]]

Featured Whitepapers

State of the CMO 2019

CMO’s State of the CMO is an annual industry research initiative aimed at understanding how ...

More whitepapers

Blog Posts

Does your brand need a personality review?

There are five tell-tale signs your brand needs to take a long hard look at itself.

Charlie Rose

Senior Strategy Consultant, Principals

How to create profitable pricing

How do we price goods and services? As business leaders, we have asked ourselves this question since the history of trading.

Lee Naylor

Managing partner, The Leading Edge

Sport and sponsorship: The value of event sponsorship

Australia’s cricketers captured the nation’s attention during their recent run to the semi-final of the ICC Men’s World Cup. While the tournament ultimately ended in defeat, for over a month it provoked a sense of belonging, hope and empowerment for millions of people across Australia. Cricket, and sport in general, has a near-unique ability to empower individuals, irrelevant of their background, demographic or nationality.

Nikhil Arora

Vice-president and managing director, GoDaddy India

Thank you, so do I.

David Freeman

Sustainability of message: H2coco founder's commitment to consumers

Read more

Hi Harry, thank you for pointing this out I can confidently say both these bottles are in transition away from PET as we continue to impr...

David Freeman

Sustainability of message: H2coco founder's commitment to consumers

Read more

I’m confused. He has a giant 2l hard plastic bottle in Coles and his pink bottle is also in plastic??

Harry

Sustainability of message: H2coco founder's commitment to consumers

Read more

Great message from an Aussie company about sustainable business practices, particularly packaging. Wish more businesses would think more ...

Krisy

Sustainability of message: H2coco founder's commitment to consumers

Read more

Well, I wish we could change the situation. But I am not sure it's possible.

Patricia Miller

Does social media make astroturfing acceptable?

Read more

Latest Podcast

More podcasts

Sign in