The playbook for head-turning launch marketing
What does it take to land a head-turning brand, product or services launch? What marketing tactics and mindsets drive success? Is there really a playbook for executing big, brash and bold debuts?
This initiative led by independent creative agency, Five by Five Global, looks to surface insights from experienced marketers from around Australia and beyond and document those experiences in white papers.
What does it take to land a head-turning brand, product or services launch? What marketing tactics and mindsets drive success? Is there really a playbook for executing big, brash and bold debuts?