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Magnite (NASDAQ: MGNI) is the world’s largest independent sell side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Publishers use its technology to monetise their content across all screens and formats including desktop, mobile, audio and CTV. And the world's leading agencies and brands trust its platform to access brand safe, high quality ad inventory and execute billions of advertising transactions each month.

Five Ways Marketers Can Win in the Live Sports Arena

As audiences increasingly turn to streaming services to watch their favourite programming, the worlds of CTV and traditional broadcast are colliding, unlocking new opportunities and inventory for marketers to reach their audiences.

Why data and the wow factor are equally important for BVOD advertisers

In this article, the second of three articles about the opportunities and challenges for marketers planning BVOD advertising, Magnite’s Australian Managing Director James Young speaks with Jordan King, Director of Audience and Automation at Nine Entertainment and Nicole Bence Network Digital Sales Director at Seven Network.