Four Pillars appoints new director of marketing

Jemma Blanch has been appointed to a new position as director of marketing, events and activation for Australian gin producer, Four Pillars.

Blanch will report into co-founders, Stuart Gregor and Matt Jones. She was previously at communications agency, Liquid Ideas, from 2011-2018 where she worked on a multitude of brands and businesses including Beam Suntory, Calton & United Breweries, Unilever, Singapore Airlines, Dan Murphy’s and RUOK Day. 

Blanch will be responsible for all elements of the Four Pillars marketing mix from trade and consumer engagement through to events and activities in all markets across the globe. 

“We are thrilled to have Jemma join the team, she is one of the most impressive talents we have seen come through the ranks of Liquid Ideas, she is a passionate believer in advocacy and creative marketing and a true lover of Four Pillars – she is the only person in history to have their wedding at the distillery,” Gregor and Jones said. 

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