Our latest CMO50 commemorative magazine edition is now available digitally: Access now!

Issue 2 2022 includes profiles and highlights of our CMO plus stacks more

Issue 2, 2022 of CMO magazine is now digitally available and it’s full of fabulous content.

This commemorative edition includes full details of the CMO50 2022, the eighth annual edition of our list of Australia’s most innovative and effective marketing leaders. Within this special report, we include profiles of our top 50 as well as insights into the state of marketing leadership, making it a sought-after issue by both readers and commercial partners alike.

Also in this issue are:

  • Green advertising – the way of the future: It’s unlikely the average person would consider the digital advertising supply chain as a major contributor to global emissions. But perhaps they should. In this special marketing strategy report, we explore what it means to truly bring sustainability to the marketing and advertising ecosystem.
  • State of CX Leadership 2022 survey: CMO’s annual CX research, now in its second year, provides an invaluable benchmark in terms of CX leadership, shining a light on the evolving responsibilities of this position within organisations, as well as its unique scope of influence.
  • Marketing attribution post-cookie: Advertising and marketing attribution remains a complex, challenging undertaking. And it’s about to get even harder. As marketing chiefs come to grips with the inevitable changes to cookies and third-party data, we delve into the challenges, as well as opportunities, in getting attribution right.

Plus we feature brand profiles, case studies on brands using marketing technologies for customer advocacy and engagement, and much more.

Get your digital copy of CMO magazine Issue 2, 2022 here

Don’t miss out on the wealth of insight and content provided by CMO A/NZ and sign up to our weekly CMO Digest newsletters and information services here.  

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