Publicis Sapient acquires ThirdHorizon

Digital transformation outfit snaps up Australian management consultancy to boost business services

Publicis Sapient has acquired Australian-based management consultancy, Third Horizon.

The acquisition gives Third Horizon clients access to Publicis Sapient’s network of staff and offices, while Publicis Sapient’s connected digital business transformation offering in the market will be boosted thanks to the deal. 

Publicis Sapient Australia managing director, Sarah Adam-Gedge, said the acquisition aligns with its global strategy and expects it to accelerate growth both locally and internationally.

“The depth of industry experience from Third Horizon, combined with Publicis Sapient’s deep experience in digital business transformation through the eyes of the customer is an extremely exciting proposition for clients,” she said.

In a statement, Publicis Sapient said together with Third Horizon it will have a stronger focus on the integration of strategy with experience in the process along with technology to help deliver customer outcomes.

Founded in 2004, Third Horizon has driven double-digit growth through its work with clients

such as New South Wales and Victoria State Governments, Lendlease, Powerco New Zealand, Ausgrid and the Federal Government. It works across strategy, design and execution to provide strategic insights, technology enablement, culture and change management, and program delivery.

Third Horizon managing director, Neville Bago acknowledged the business was established with the aim of helping our clients deliver results and the acquisition is a logical step.

“With the increasing interconnection of customer, digital and operating models, Publicis Sapient emerged as the obvious partner to enhance the breadth of our capabilities, and deliver value to our clients,” he said.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, follow our regular updates via CMO Australia's Linkedin company page, or join us on Facebook: https://www.facebook.com/CMOAustralia.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

More Videos

I found decent information in your article. I am impressed with how nicely you described this subject, It is a gainful article for us. Th...

Daniel Hughes

What 1800 Flowers is doing to create a consistent customer communications experience

Read more

Extremely informative. One should definitely go through the blog in order to know different aspects of the Retail Business and retail Tec...

Sheetal Kamble

SAP retail chief: Why more retailers need to harness data differently

Read more

It's actually a nice and helpful piece of info. I am satisfied that you shared this helpful information with us. Please stay us informed ...

FIO Homes

How a brand facelift and content strategy turned real estate software, Rockend, around

Read more

I find this very strange. The Coles store i shop in still has Flouro lights? T though this would have been the 1st thing they would have ...

Brad

Coles launches new sustainability initiative

Read more

Well, the conversion can be increased by just using marketing, but in general if you are considering an example with Magento, then it is ...

Bob

How Remedy is using digital marketing and commerce to drive conversion

Read more

Blog Posts

Why conflict can be good for your brand

Conflict is essentially a clash. When between two people, it’s just about always a clash of views or opinions. And when it comes to this type of conflict, more than the misaligned views themselves, what we typically hate the most is our physiological response.

Kathy Benson

Chief client officer, Ipsos

Brand storytelling lessons from Singapore’s iconic Fullerton hotel

In early 2020, I had the pleasure of staying at the newly opened Fullerton Hotel in Sydney. It was on this trip I first became aware of the Fullerton’s commitment to brand storytelling.

Gabrielle Dolan

Business storytelling leader

You’re doing it wrong: Emotion doesn’t mean emotional

If you’ve been around advertising long enough, you’ve probably seen (or written) a slide which says: “They won’t remember what you say, they’ll remember how you made them feel.” But it’s wrong. Our understanding of how emotion is used in advertising has been ill informed and poorly applied.

Zac Martin

Senior planner, Ogilvy Melbourne

Sign in