KPMG makes new customer and marketing practice appointments

Latest appointments include experienced customer leader from Telstra

KPMG Australia has appointed a customer experience (CX) trailblazer to its customer, brand and marketing advisory (CBMA) team, along with other experienced CX and marketing executives, in an effort to become more customer-focused. 

Jenny Roche is now a partner for the CBMA team. Roche has over 25 years’ experience, including 15 years at Telstra, where she held a number of senior executive roles including inaugural head of customer experience. Starting her career at the coalface in customer-facing roles at Myer and Telstra, Roche has also founded and run her own consulting business. She was previously at EY, where she led the customer advisory practice nationally.

KPMG CBMA partner-in-charge, Amanda Hicks, said she is delighted to add Roche to the senior leadership team. 

"She brings a unique perspective and unrivalled experience in helping organisations re-align towards their customer needs,”  she said.

Amrita Bhattacharyya also joins KPMG as a director. Bhattacharyya joins from Suncorp, where she was head of customer strategy and experience design, responsible for marketplace definition and execution across both banking and insurance. 

Samantha Clark has also been appointed as a director, and was previously at Super Retail Group, where she was group general manager of marketing operations. She has over 20 years' marketing and strategy experience across FMCG, media, medical, travel, education, and retail.

Another new director, Jinglu McLay, joins from Nous Group, where she was a director of business and digital strategy.

Roche said in this world of change, one thing is constant: To drive sustainable growth, organisations must understand customers and structure their organisations to deliver to their ever-evolving needs. 

"To make the right strategic decisions, now more than ever organisations need a true 360-degree view of their customer. I’m excited to be joining KPMG where the team brings the best of consulting, in-house and agency experience. As we move into 2020, our goal is to empower our clients to be truly customer-centric organisations,” she said.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, follow our regular updates via CMO Australia's Linkedin company page, or join us on Facebook: https://www.facebook.com/CMOAustralia.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

Conversations over a cuppa with CMO: Microsoft's Pip Arthur

​In this latest episode of our conversations over a cuppa with CMO, we catch up with the delightful Pip Arthur, Microsoft Australia's chief marketing officer and communications director, to talk about thinking differently, delivering on B2B connection in the crisis, brand purpose and marketing transformation.

More Videos

Hey WhatsApp chatbots need to be added to a business’ tool belt to engage with the always-on customers. Easy to build in literally 5 step...

Unnit Dedhia

How chatbot marketing brought a supernatural exhibition to digital life

Read more

We’re seeing an increase in customer loyalty after businesses began implementing Live Chat. Here’s your one-stop guide on Live Chat suppo...

Fiza Syed

Customer loyalty in the time of COVID-19

Read more

JP54,D2, D6, JetA1 EN590Dear Buyer/ Buyer mandateWe currently have Available FOB Rotterdam/Houston for JP54,D2, D6, JetA1 with good and w...

Collins Johnson

Oath to fully acquire Yahoo7 from Seven West Media

Read more

Hi This is George, Thanks for sharing this nice information about foodpanda blockchain. During this pandemic situation food delivery indu...

George David

foodpanda launches blockchain-based out-of-home advertising campaign

Read more

Did anyone proofread this document before it was published?

Beau Ushay

CMO Momentum 2020: How to embrace agile marketing

Read more

Blog Posts

Innovate or die

It’s hard to know if famed management and marketing guru, Peter Drucker, coined this phrase for dramatic effect. My belief is he was emphasising the notion that few products and markets are static and few organisations can survive without innovation.

Michael Valos

Senior Lecturer, Department of Marketing, Deakin University

Commissioning personas that get used

How to avoid the bottom drawer, and how to get value from the work you’ve paid for

Melanie Wiese

Chief strategy officer, Wunderman Thompson

Why It’s Going To Be A Bumper Holiday Season Despite the Pandemic

Behavioural science expert Dan Monheit, co-founder and strategy director of creative agency, Hardhat, writes that marketing chiefs should hold their nerve, as they have reason to be optimistic

Dan Monheit

Co-founder, Hardhat

Sign in