​Southern Cross Austereo promotes Clarkson to head of marketing and comms

Nikki Clarkson has been promoted to chief marketing and communications officer for Southern Cross Austereo (SCA) from her role of head of marketing and communication.

The appointment is effective as of 1 January 2020, and Clarkson will also join the SCA executive leadership team. Clarkson’s appointment is the first in a newly expanded leadership team at SCA.

CEO, Grant Blackley, said Clarkson has made an enormous contribution to the company and is truly deserving of the promotion. 

“I have had the privilege of mentoring Nikki over the last few years, and I have seen her grow both professionally and personally,” he said. 

“We are acutely aware that Nikki’s role is no longer purely radio marketing – it encompasses linear (FM, DAB+ and TV), on-demand (podcasting and digital), corporate marketing and, most recently, group corporate communications. Nikki is a talented, passionate and committed executive and we know she will be a wonderful addition to the leadership team.” 

Clarkson said she feels privileged to work with a premium brand portfolio and one of the biggest radio brands in the country to create a truly national strategy. 

“SCA has an incredible depth of creativity and talent and as a diverse media company, it’s a great opportunity as a marketer to work across the entire business, including PodcastOne, our DAB stations and our other new digital audio products. I’m looking forward to joining the leadership team as marketing continues to play an integral role in SCA’s success,” she said. 

Clarkson joined SCA almost 12 years ago as the company’s marketing head and this year added corporate communications responsibilities to her role, managing the corporate and trade communications team.

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