Final due date of 12 August to be considered in Australia's premier list of modern marketing leaders
CMO is extending the submission deadline for this year’s CMO50 program to a final due date of Monday 12 August based on overwhelming demand.
Now in its fifth year, the CMO50 is Australia’s highly prestigious list of innovative and effective marketing leaders. Since its inauguration in 2015, the list has become a well-respected benchmark of excellence in marketing leadership, celebrating all the things that make modern CMOs successful and influential in their organisations.
The CMO50 isn’t just a stamp of recognition for the leader either; it’s a clear sign of the excellence exhibited by their marketing function. This accolade should therefore be seen as a reward not just for CMOs, but their entire teams.
Those wishing to be considered for the 2019 list MUST complete a submission in order to be in the running. You’ll find our questionnaire online and in downloadable form here.
The CMO50 is open to the top Australia-based marketer within an organisation with responsibility for the vision and strategy of the whole company marketing function. The ambition is to celebrate excellence through:
* Business contribution and innovation
* A customer engagement-led approach to marketing
* The application of data/technology in marketing strategy
* Empowered and strategic thinking
* An ability to effect change in the organisation
* Demonstration of marketing’s commercial effectiveness
* Team and people development
The due date for submissions has now been extended to a final deadline of Monday 12 August 2019. All submissions must be sent to CMO Publisher and Editor, Nadia Cameron: nadia_cameron@idg.com.au
Only one questionnaire is required for each individual candidate. Please note questionnaires are kept confidential between the CMO team and our CMO50 judging panel.
The 2019 CMO50 list will be first revealed at our exclusive CMO50 dinner in Sydney on Thursday 17 October 2019. Those who submit will automatically receive a complimentary invitation to this salubrious, invite-only event.
So there’s no time to waste – get those submissions completed and sent in now!
In this episode of Conversations over a Cuppa with CMO, ABC's director of audiences, Leisa Bacon, shares how she's navigated the COVID-19 crisis, the milestones and adaptability it's ushered in, and what sustained lessons there are for marketers as we start to recover.
In my first article in this MYOD [Make Your Organisation Data-Driven] series, I articulated a one-line approach to successfully injecting data into your organisation’s DNA: Using a Dataset -> Skillset -> Mindset framework. This will take your people and processes on a journey to data actualisation.
For businesses and advertiser categories currently experiencing a slowdown in consumer activity, now is the optimal time to get started on projects that have been of high importance, but low urgency.
The effects of the coronavirus slammed the brakes on retail sales in pubs, clubs and restaurants. Fever-Tree’s Australia GM Andy Gaunt explains what they have learnt from some tricky months of trading
okay this a good newsmaybe i gonna try it
kenzopoker1
CMO's top 8 martech stories for the week - 9 July 2020
Very insightful. Executive leaders can let middle managers decide on the best course of action for the business and once these plans are ...
Abi TCA
CMOs: Let middle managers lead radical innovation
One failing brand tying up with another failing brand!
Realist
Binge and The Iconic launch Inactivewear clothing line
I am 56 years old and was diagnosed with Parkinson's disease after four years of decreasing mobility to the point of having family dress ...
Nancy Tunick
The personal digital approach that's helping Vision RT ride out the crisis
I am 57 and diagnosed in June 2009. I had a very long list of symptoms, some of which were. Keeping right arm close to my side while walk...
Nancy Tunick
Gartner survey: CMO spending hit by COVID-19