Final due date of 12 August to be considered in Australia's premier list of modern marketing leaders
CMO is extending the submission deadline for this year’s CMO50 program to a final due date of Monday 12 August based on overwhelming demand.
Now in its fifth year, the CMO50 is Australia’s highly prestigious list of innovative and effective marketing leaders. Since its inauguration in 2015, the list has become a well-respected benchmark of excellence in marketing leadership, celebrating all the things that make modern CMOs successful and influential in their organisations.
The CMO50 isn’t just a stamp of recognition for the leader either; it’s a clear sign of the excellence exhibited by their marketing function. This accolade should therefore be seen as a reward not just for CMOs, but their entire teams.
Those wishing to be considered for the 2019 list MUST complete a submission in order to be in the running. You’ll find our questionnaire online and in downloadable form here.
The CMO50 is open to the top Australia-based marketer within an organisation with responsibility for the vision and strategy of the whole company marketing function. The ambition is to celebrate excellence through:
* Business contribution and innovation
* A customer engagement-led approach to marketing
* The application of data/technology in marketing strategy
* Empowered and strategic thinking
* An ability to effect change in the organisation
* Demonstration of marketing’s commercial effectiveness
* Team and people development
The due date for submissions has now been extended to a final deadline of Monday 12 August 2019. All submissions must be sent to CMO Publisher and Editor, Nadia Cameron: nadia_cameron@idg.com.au
Only one questionnaire is required for each individual candidate. Please note questionnaires are kept confidential between the CMO team and our CMO50 judging panel.
The 2019 CMO50 list will be first revealed at our exclusive CMO50 dinner in Sydney on Thursday 17 October 2019. Those who submit will automatically receive a complimentary invitation to this salubrious, invite-only event.
So there’s no time to waste – get those submissions completed and sent in now!
In the third and final episode of our 3-part CMO50 video series exploring modern marketing and why it’s become a matter of trust, we’re delighted to be joined by Telstra’s former CMO and now digital services and sales executive, Jeremy Nicholas, and Adobe VP Marketing Asia-Pacific and Japan, Duncan Egan.
Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.
Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?
As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.
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