TEG appoints Chris Johnston as head of digital

Former Slingshot Media Ventures head of digital and data moves to ticketing and analytics business as part of ongoing restructure

TEG Digital and Ticket has brought on a new lead of marketing operations, another step in an executive reshuffle to support its expansion plans.

Chris Johnston has become the new lead of marketing operations for TEG Digital and Ticketek, following a stint with Slingshot Media Ventures as head of digital and data. Prior to this, he worked at Carat Australia as head of digital and direct for Woolworths. Johnston has also previously worked for McCann Erickson as a general manager.

He replaces Karen Chapple, who is departing the company after a six-year tenure. During this time, she established BOOST, TEG Digital’s internal digital marketing agency for the entertainment industry.

“Chris is an impressive operator who has both the drive and experience required to take this core area of TEG’s business to new heights and, more importantly, deliver outstanding results for our clients,” TEG CEO, Geoff Jones, said.

Johnston said his work with TEG in recent years had given him insight into the "incredible business Geoff and his team have been able to create".

“With unrivalled data, great tech and incredible people, TEG is in an enviable position to lead the next evolution of data driven marketing. I’m excited to join the Team to help make that happen and realise the endless opportunities that lie ahead,” he commented.

TEG is home to a range of data and analytics businesses in the Asia-Pacific including Live, Dainty, Analytics, Insights, Digital, as well as Qudos Bank Arena, Brickman Exhibitions and Ticketek. Earlier in the year, the organisation unified marketing, technology, ecommerce and product innovation into one regional group to streamline its ticketing services for consumers.

The decision saw Ticketek Australia CEO, Cameron Hoy, move into the new role of chief operations officer and head of ticketing for the wider group.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, follow our regular updates via CMO Australia's Linkedin company page, or join us on Facebook: https://www.facebook.com/CMOAustralia.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

Conversations over a cuppa with CMO: ABC's Leisa Bacon

In this episode of Conversations over a Cuppa with CMO, ABC's director of audiences, Leisa Bacon, shares how she's navigated the COVID-19 crisis, the milestones and adaptability it's ushered in, and what sustained lessons there are for marketers as we start to recover.

More Videos

Zero proof spiritsUsa since 2011 www.arkaybeverages.com🤪🤟

Sylvie

How this alcohol-free spirits brand rode the health and wellness wave

Read more

okay this a good newsmaybe i gonna try it

kenzopoker1

CMO's top 8 martech stories for the week - 9 July 2020

Read more

Very insightful. Executive leaders can let middle managers decide on the best course of action for the business and once these plans are ...

Abi TCA

CMOs: Let middle managers lead radical innovation

Read more

One failing brand tying up with another failing brand!

Realist

Binge and The Iconic launch Inactivewear clothing line

Read more

I am 56 years old and was diagnosed with Parkinson's disease after four years of decreasing mobility to the point of having family dress ...

Nancy Tunick

The personal digital approach that's helping Vision RT ride out the crisis

Read more

Blog Posts

MYOD Dataset: Building a DAM

In my first article in this MYOD [Make Your Organisation Data-Driven] series, I articulated a one-line approach to successfully injecting data into your organisation’s DNA: Using a Dataset -> Skillset -> Mindset framework. This will take your people and processes on a journey to data actualisation.

Kshira Saagar

Group director of data science, Global Fashion Group

Business quiet? Now is the time to review your owned assets

For businesses and advertiser categories currently experiencing a slowdown in consumer activity, now is the optimal time to get started on projects that have been of high importance, but low urgency.

Olia Krivtchoun

CX discipline leader, Spark Foundry

Bottoms up: Lockdown lessons for an inverted marketing world

The effects of the coronavirus slammed the brakes on retail sales in pubs, clubs and restaurants. Fever-Tree’s Australia GM Andy Gaunt explains what they have learnt from some tricky months of trading

Andy Gaunt

General manager, Fever-Tree Australia and New Zealand

Sign in