Domain hires new chief consumer officer

New role oversees marketing, audience, content and the strategic partnership with Nine

Domain has confirmed a new chief consumer officer to lead its marketing, audience and content teams.

Jason Chuck was most recently the A/NZ founder and Asia managing director of home design content site, Houzz, then CEO of real estate technology player, Avnu. But he built strong credentials in marketing prior to this as CMO of Google in Australia, before stepping up to international operations and chief officer roles with eHarmony and Etsy.

In an internal email, Domain CEO, Jason Pellegrino, said Chuck brought extensive knowledge in marketing, content and building and scaling new businesses. He also highlighted Chuck’s real estate technology experience, noting his first professional role was as a product manager in the real estate industry.

Chuck fills the gap left by former chief marketing and content officer, Melina Cruickshank, who left Domain after four years in the role in order to join rival, REA Group.

“Jason is a passionate advocate for technology’s role in transforming how consumers and businesses interact,” Pellegrino said in his statement. “He has a track record in building technology and digital businesses, leading with real energy and passion.”

Chuck officially takes the reins on 15 April. He that that while it was a difficult decision to move on from LJ Hooker Avnu, the opportunity to build out a consumer-facing business was too tempting to refuse.

“Jason Pellegrino and the team at Domain have an incredible ambition and vision to build something truly special.  It was irresistible to me to lead the charge across the entire consumer side of Domain's business and to support Australians in all of life’s property decisions,” he said.

“It was an extremely difficult decision to move on from LJ Hooker Avnu. I thoroughly enjoyed creating a new technology and service experience for the real estate industry. I am proud of what we have built - a product that is truly differentiated, with a world-class team and real momentum.

“I decided to take up this new role at Domain, as I was attracted by the opportunity to jump back to my roots and build large scale, consumer-facing businesses.  With an audience of more than 7.2 million Australians reached by Domain, coupled with the new opportunities that Nine Entertainment brings, the potential is enormous.”        

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu 

 

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

More Videos

More Brand Posts

What are Chris Riddell's qualifications to talk about technology? What are the awards that Chris Riddell has won? I cannot seem to find ...

Tareq

Digital disruption isn’t disruption anymore: Why it’s time to refocus your business

Read more

Enterprisetalk

Mark

CMO's top 10 martech stories for the week - 9 June

Read more

Great e-commerce article!

Vadim Frost

CMO’s State of CX Leadership 2022 report finds the CX striving to align to business outcomes

Read more

Are you searching something related to Lottery and Lottery App then Agnito Technologies can be a help for you Agnito comes out as a true ...

jackson13

The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

Read more

Thorough testing and quality assurance are required for a bug-free Lottery Platform. I'm looking forward to dependability.

Ella Hall

The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

Read more

Blog Posts

Marketing prowess versus the enigma of the metaverse

Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.

Liz Miller

VP, Constellation Research

Why Excellent Leadership Begins with Vertical Growth

Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?

Michael Bunting

Author, leadership expert

More than money talks in sports sponsorship

As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.

Simone Waugh

Managing Director, Publicis Queensland

Sign in