Australian Marketing Institute appoints new chair

The Australian Marketing Institute (AMI) has appointed deputy chair, Lynda Cavalera, as its new chair.

Cavalera takes the reins from Andrew Thorburn, who has been the professional marketing association’s chair for the past three years. Thorburn will now resume the deputy chair.

Cavalera has built her career in marketing and creative strategy over the past 25 years across the banking, financial and education sectors. She’s currently the associate director of brand, segments and campaigns at RMIT University, having joined initially as brand and segments manager. Her resume also includes roles such as head of marketing for Kinetic Super, retail marketing and strategy at Australia Post, and senior marketing and product roles with NAB and ANZ.

Cavalera has also been on the AMI board since 2015 and initially worked with the Victorian state committee.

In a statement, Cavalera said she was pleased to take up the helm and also to have Thorburn in the deputy chair’s seat to help maintain leadership stability while the AMI continues to endeavour to transition its organisation to better meet member needs.

“My vision for the AMI is to create a relevant and sustainable association that is valued by its members throughout their career journey, while raising the profile of the marketing profession as a key driver of organisational viability and growth,” she stated.

Meanwhile, the AMI has yet to confirm a new permanent CEO to replace Lee Tonitto, who stepped down officially on 1 December after four years in the role. Tonitto has worked with the association in various capacities since 2003.  

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