Newly created role comes off the back of the departure of chief customer experience and technology leader to CommSec
Aussie Home Loans is looking to bring on its first chief digital officer following the departure of GM of customer experience and technology, Richard Burns.
The Commonwealth Bank subsidiary confirmed Burns will officially leave the role today, 7 September, after nearly three years. He is now taking up the role of managing director of CommSec.
Burns joined the organisation in early 2015 as its new general manager of customer, with responsibility across marketing, digital and IT. Prior to this, he spent seven years within the CommSec division, where he also headed up customer experience and engagement.
His 20-year career also includes marketing, product and strategy roles with CommSec, eTrade Australia and McKechnie Consumer Products.
An Aussie spokesperson said the group has taken the opportunity to review its executive team structure, a decision which will now see the customer experience team reporting into David Smith, its current GM of strategy and product who will now become the chief customer officer.
In addition, Aussie is on the hunt for a chief digital officer to lead its technology operations and digital transformation teams. There are no further executive changes planned.
Burns’ work at Aussie has earnt him a consecutive place on the annual CMO50 list of Australia’s most innovative and effective leaders.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu
Welcome to the second episode of Launch Marketing Council’s new series exploring how Australian brands tackle launch marketing in the consumer packaged goods sector.
The most innovative organisations embrace failure. Why? Because it is often through failing the most creative out-of-box thinking happens. And with it comes vital learning opportunities that bring new knowledge and experience into teams.
Conflict is essentially a clash. When between two people, it’s just about always a clash of views or opinions. And when it comes to this type of conflict, more than the misaligned views themselves, what we typically hate the most is our physiological response.
In early 2020, I had the pleasure of staying at the newly opened Fullerton Hotel in Sydney. It was on this trip I first became aware of the Fullerton’s commitment to brand storytelling.
Extremely informative. One should definitely go through the blog in order to know different aspects of the Retail Business and retail Tec...
Sheetal Kamble
SAP retail chief: Why more retailers need to harness data differently
It's actually a nice and helpful piece of info. I am satisfied that you shared this helpful information with us. Please stay us informed ...
FIO Homes
How a brand facelift and content strategy turned real estate software, Rockend, around
I find this very strange. The Coles store i shop in still has Flouro lights? T though this would have been the 1st thing they would have ...
Brad
Coles launches new sustainability initiative
Well, the conversion can be increased by just using marketing, but in general if you are considering an example with Magento, then it is ...
Bob
How Remedy is using digital marketing and commerce to drive conversion
yo nice article
Bob
6 Ways to ramp up Social Media to Your Web Design