AMEX brings US VP of customer relationships back to Australia to lead A/NZ

Corrina Davison will relocate back to Australia from New York to become the new local managing director

Corrina Davison
Corrina Davison

American Express is bringing its US VP of customer relationship management back to local shores as its new managing director for Australia and New Zealand.

Corrina Davison is returning to Australia to oversee operations across both countries, including marketing, acquisition, product development and partnerships. The former Sydney sider is currently VP and head of US customer relationship manager, American Express Global Commercial Services, and based in New York.

She first joined AMEX locally as a marketing manager in 2001, then relocated to the US in 2012. Initially, she was part of a small team responsible for defining and building a national loyalty and performance marketing program. There she played a key role in strategic planning and design elements including customer value proposition, partner strategy, and data agreements while negotiating key commercial terms with program strategic sponsors. 

Prior to this, Davison served as VP and GM of marketing Australia/New Zealand. She led brand, CRM, Membership Rewards, strategic partner and benefits in order to deliver premium value and profitable growth across the Consumer and Small Business portfolios.

In recent years and in addition to her professional role, Davison has been on the Women United Executive Committee – United Way, a New York-based organisation aimed at helping mobilise communities to help improve the lives of lower-income individuals living in the Big Apple.

“Australia and New Zealand are incredibly important to American Express, driving innovation and growth for the company, especially in digital payments,” Davison commented in a statement.

“I’m excited to be returning home and I’m looking forward to continuing the strong growth in our business and providing our card members with the backing and exceptional service they expect from American Express.”

Davison is replacing Rachel Stocks, who has been promoted to executive VP, global premium products and benefits. Stocks has spent the last five years heading up the A/NZ organisation, a time of significant industry and regulatory change. Among her achievements are delivering record acquisition and billings growth, and championing gender pay equity.

Stocks also worked her way up the executive chain at AMEX, starting as a VP of customer loyalty and engagement in 2004 before several other VP roles.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu




Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Cannes Part 1: Why brands must put human interactions at the heart of their business

As a Media Juror at this year’s Cannes Lions, I was fortunate enough to attend the world’s most influential festival of creativity and listen to thought-leading marketers from around the globe.

Nickie Scriven

CEO, Zenith

4 creative skills that will be useful forever

In recent times, the clarion call from futurists, economists, marketers, educators and leaders the world over is one of slight panic, “The world is changing and you’re not ready for it!” And of course, they make a very good point.

Kieran Flanagan and Dan Gregory

Speakers, trainers, co-authors

Why defining brand strategy is vital to capitalising on quick wins

Big brands were once protected from small brands by high barriers to entry. Big brands had the resources to employ big agencies, to crack big ideas and to invest in big campaigns. They had the luxury of time to debate strategies and work on long-term innovation pipelines. Retailers used to partner with big brands.

Troy McKinnna

Co-founder, Agents of Spring, Calm & Stormy

Being an investor who has an understanding of the finance industry, I would question the validity of this article, judging by the impairm...

Rowan

How a customer-led digital transformation has helped this CMO generate $6m in incremental business

Read more

An interesting update considering that today is the easiest way it has ever been to measure contribution to the business as well as the h...

Frederic

State of the CMO 2019: Tenure shortens, pressure is on as marketers strive to demonstrate impact

Read more

I thought this was what Salesforce Audience Studio (formerly Salesforce DMP) was supposed to do. How are a CDP and a DMP different? I'm c...

Tony Ahn

Salesforce announces customer data platform

Read more

Well written Vanessa!! Agreed with your view that human experience is marketing's next frontier. Those businesses who are focused on the ...

Clyde Griffith

Forget customer experience, human experience is marketing's next frontier

Read more

Great tips for tops skills need to develop and stay competitive

Nick

The top skills needed to stay competitive in a rapidly changing workforce

Read more

Latest Podcast

More podcasts

Sign in