GoGet teams up with Amazon Alexa to offer voice-led experiences

Alexa can tell users which GoGet cars are pet friendly, which have baby seats, and which cars are available close to a member’s home or business

GoGet Carshare has teamed up with Amazon Alexa to enable carshare users with an Alexa-enabled device to book a vehicle by voice. It’s a move GoGet claims is an Australian-first for the car share industry.

GoGet is considered Australia's first and largest professional car sharing service and operates in Melbourne, Sydney, Adelaide, Canberra and Brisbane. 

“We are excited to be able to offer a new way for our members to book a GoGet vehicle,” said GoGet CEO, Tristan Sender.

“The experience is incredible with Alexa quickly able to get people on the road in the car of their choice. Alexa guides you through the process - it feels very intuitive. Member experience is very important to us and this enhances that experience.”

Alexa will be available for use by all GoGet members with Alexa-enabled devices and allow them access to the entire fleet of 2,700 vehicles, which includes vans and luxury vehicles such as Audis and Mercedes.  

According to GoGet, Alexa can tell the user which GoGet cars are pet friendly, which have baby seats, roof racks, and more. Alexa also can tell users which cars are available close to a member’s home or place of business.

The GoGet Alexa partnership is the latest example of a compelling voice-led experience since the introduction of Alexa and Echo to Australia earlier this year, according to Amazon Alexa Skills country manager, Kate Burleigh.

“The GoGet Alexa skill is a great example of how developers are using the Alexa Skills Kit to innovate on behalf of customers” said Burleigh.

According to GoGet, when a member is ready to book, once he or she has enabled the skill on their Alexa enabled-device, he or she may say “Alexa, book me a GoGet.” or something similar.

Alexa will ask a few follow up questions to figure out which car the member needs and when. Once that’s sorted, the member can book the car through the GoGet Alexa skill to get their adventure started.

GoGet members can review sample phrases on the skill detail card in the Alexa App. These phrases will help users get started and access the GoGet skill’s core functionality.  

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments
cmo-xs-promo

Latest Videos

More Videos

Anyone can become a victim of the sophisticated schemes set up by these scam websites. It's not about being smart; I don't consider mysel...

Mathieu Lecompte

ACCC takes Meta to court over scam cryptocurrency advertising

Read more

Nice blog!Blog is really informative , valuable.keep updating us with such amazing blogs.influencer agency in Melbourne

Rajat Kumar

Why flipping Status Quo Bias is the key to B2B marketing success

Read more

good this information are very helpful for millions of peoples customer loyalty Consultant is an important part of every business.

Tom Devid

Report: 4 ways to generate customer loyalty

Read more

Great post, thanks for sharing such a informative content.

CodeWare Limited

APAC software company brings on first VP of growth

Read more

This article highlights Gartner’s latest digital experience platforms report and how they are influencing content operations ecosystems. ...

vikram Roy

Gartner 2022 Digital Experience Platforms reveals leading vendor players

Read more

Blog Posts

​Why we need to look at the whole brand puzzle, not just play with the pieces

Creating meaningful brands should be a holistic and considered process. However, all too frequently it’s one that is disparate and reactive, where one objective is prioritized at the expense of all others. So, what are the key pieces to the ‘good’ brand puzzle?

Marketing overseas? 4 ways to make your message stick

Companies encounter a variety of challenges when it comes to marketing overseas. Marketing departments often don’t know much about the business and cultural context of the international audiences they are trying to reach. Sometimes they are also unsure about what kind of marketing they should be doing.

Cynthia Dearin

Author, business strategist, advisor

From unconscious to reflective: What level of data user are you?

Using data is a hot topic right now. Leaders are realising data can no longer just be the responsibility of dedicated analysts or staff with ‘data’ in their title or role description.

Dr Selena Fisk

Data expert, author

Sign in