CMO50 2018 is now open for submissions

Want to be recognised as one of Australia's most innovative and effective marketing leaders? We're delighted to officially kick off the fourth annual CMO50 list

CMO is very excited to announce submissions for the 2018 edition of our CMO50 are now open.

It’s the fourth year of this prestigious annual list recognising Australia’s 50 most innovative Chief Marketing Officers driving business impact within their organisation. And it’s great to see this annual list has become such a benchmark for excellence in our industry.

The CMO50 is about shining a light on those marketing chiefs taking a leading role in fostering innovation and new ways of thinking not just within marketing, but also their wider company, as well as demonstrating commercial acumen and effectiveness. Our ultimate objective is to showcase the increased importance of Australian marketing leaders in business, as well as the role of modern CMOs in crafting future business growth and opportunity, and the skills needed to be successful.

Specifically, we’re looking at marketing leaders that are making a difference within their organisation, and who are enabling greater collaboration and better customer and market engagement as a result.

We’re delighted to again confirm Adobe as our exclusive sponsor this year.

The 2018 questionnaire is about showcasing:

  • Business contribution and innovation
  • A customer engagement-led approach to marketing thinking and effectiveness
  • The application of data and/or technology in marketing strategy and programs
  • Empowered and strategic thinking
  • An ability to effect change in the organisation
  • Demonstration of marketing’s commercial effectiveness
  • Resilience and agility

The CMO50 is only open to the top Australia-based marketer within an organisation with responsibility for the vision and strategy of the whole company marketing function. In order to be included in the judging process, marketers have to complete a questionnaire via a standardised submission form.

Please note only 1 completed submission per candidate will be considered and is required. We recommend marketers directly complete the questionnaire themselves, but these can also be filled in by suitable peers.

This year, we're again offering those who nominate a complimentary ticket to CMO's dedicated conference for modern marketing leaders, CMO Momentum, in Sydney on 4 July. So make sure you get those entries coming in quickly!

All nominations will be reviewed by our CMO50 judging panel, who will rate each section of the questionnaire in order to come up with our final list. This year’s CMO50 list will be revealed in October, when we’ll also be hosting an exclusive invite-only dinner for CMOs.

The 2018 judges list includes:

  • Nick Baker, CEO of Outdoria and former CMO, Tourism Australia
  • John Batistich, former director of marketing, Scentre Group (Westfield)
  • Carmen Bekker, partner, KPMG CMO Advisory
  • Nadia Cameron, publisher and editor, CMO
  • Mark Harland, former EGM marketing, Holden Australia
  • Inese Kingsmill, former marketing chief of Virgin Australia
  • Mark Lollback, CEO, GroupM
  • Jane Merrick, former GM marketing and CX, Consumer Division, IAG
  • David Morgan, brand consultant and former CMO of Nestle
  • Georgina Williams, board director, former executive of engagement, advocacy and brand, AustralianSuper
  • Mike Zeederberg, managing director, Zuni

Questionnaires must be completed and submitted by Friday 3 August 2018. These will then be used as the basis for our judging process.

Final selections are confirmed by our judging panel. All scores will be kept confidential and are not being released publicly, nor will they be discussed with any individual applicants.

So get cracking on those submissions!

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

More Videos

More Brand Posts

What are Chris Riddell's qualifications to talk about technology? What are the awards that Chris Riddell has won? I cannot seem to find ...

Tareq

Digital disruption isn’t disruption anymore: Why it’s time to refocus your business

Read more

Enterprisetalk

Mark

CMO's top 10 martech stories for the week - 9 June

Read more

Great e-commerce article!

Vadim Frost

CMO’s State of CX Leadership 2022 report finds the CX striving to align to business outcomes

Read more

Are you searching something related to Lottery and Lottery App then Agnito Technologies can be a help for you Agnito comes out as a true ...

jackson13

The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

Read more

Thorough testing and quality assurance are required for a bug-free Lottery Platform. I'm looking forward to dependability.

Ella Hall

The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

Read more

Blog Posts

Marketing prowess versus the enigma of the metaverse

Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.

Liz Miller

VP, Constellation Research

Why Excellent Leadership Begins with Vertical Growth

Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?

Michael Bunting

Author, leadership expert

More than money talks in sports sponsorship

As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.

Simone Waugh

Managing Director, Publicis Queensland

Sign in