Sheffield resigns News Corp chief digital officer post

Long-serving executive leader to pursue her "entrepreneurial spirit"

News Corp’s chief digital officer, Nicole Sheffield, will leave the media company in April after announcing her resignation today.

Sheffield has been with the organisation for the past 10 years, holding such roles as managing director of News Digital Networks Australia and CEO of NewsLifeMedia before becoming chief digital officer 12 months ago. Prior to this, she was GM of lifestyle channels for Foxtel.


Among her achievements at News have been leading commercial and innovation partnerships for Taste.com.au and Vogue Australia, helping news.com.au to number one in the online news category, launching and chairing joint venture. Medium Rare Content Agency, and launching new digital networks such as Food Corp, the News Prestige Network and women’s network under WHIMN.

In a statement, Sheffield said she had loved her time with news in a period of significant change for the media landscape.

“But with the business soaring I’m ready to pass the baton to an exceptional team and pursue my entrepreneurial spirit,” she said.

Executive chairman, Michael Miller, highlighted Sheffield’s significant achievements over her time with news.

“With those achievements in place, I understand her desire to explore her own opportunities and I wish her well,” he said.

The company said Sheffield will remain on-board to assist with a transition to fresh digital leadership until April.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu

 

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

How to create profitable pricing

How do we price goods and services? As business leaders, we have asked ourselves this question since the history of trading.

Lee Naylor

Managing partner, The Leading Edge

Sport and sponsorship: The value of event sponsorship

Australia’s cricketers captured the nation’s attention during their recent run to the semi-final of the ICC Men’s World Cup. While the tournament ultimately ended in defeat, for over a month it provoked a sense of belonging, hope and empowerment for millions of people across Australia. Cricket, and sport in general, has a near-unique ability to empower individuals, irrelevant of their background, demographic or nationality.

Nikhil Arora

Vice-president and managing director, GoDaddy India

AI ethics: Designing for trust

As artificial intelligence (AI) becomes much more prevalent and increasingly a way of life, more questions are being asked than answered about the ethical implications of its adoption.

Katja Forbes

Founder and chief, sfyte

I live the best deals at LA Police Gear.

Tyrus Rechs

6 Ways to ramp up Social Media to Your Web Design

Read more

Its absolute over priced acquisition. The CEO, must be fired for this all cash transaction. Absolutely no justification for prospective P...

about_face

Analysts question long-term play of SAP's acquisition of Qualtrics

Read more

Very well written Nikhil! Indeed this is a big ticket investment, but the impact on brand, sales and employee motivation should make it w...

Yugal Sachdeva

Sport and sponsorship: The value of event sponsorship

Read more

As someone with both experience in marketing and working with UiPath both, I can say that I cannot wait to see more marketing processes u...

CiGen RPA

What robotic process automation can do for marketers

Read more

10 Business applications of virtual reality (VR) technologyhttps://www.sendiancreation...virtual reality

sendian creations

The new wave of VR applications

Read more

Latest Podcast

More podcasts

Sign in