Designing for a cashless society
More movement has been made toward a cashless society recently, and already we are starting to see enormous implications across our society.
ADMA appoints new chief operating officer to oversee association network
Media and business veteran takes the COO reins as the group works to build its network of industry associations
Former OMD Melbourne managing director, Steve Sinha, has been appointed chief operating officer of the Australian Alliance for Data Leadership, (AADL), a network of associations including ADMA, IAPA, DGA and Digital + Technology Collective.
Sinha brings more than 30 years’ experience in media, operations and business transformation including seven years as Melbourne managing director at OMD Australia.
“We are delighted to welcome Steve to the team. His knowledge of the industry and experience in business transformation will be invaluable to ADMA and the AADL associations as we go through our next period of growth and expansion,” ADMA CEO, Jodie Sangster, said in a statement.
“We are planning to continue our exciting growth phase in 2018 in order to drive the future of our industry and increase the benefits we bring to members. Bringing Steve on board will ensure we continue to lead the charge and deliver to the high standards expected by our members”.
During this time at OMD Australia, Sinha delivered a program of digital, data, content and strategy transformation that saw the Melbourne agency treble in size. He continued his passion for digital and data transformation and organisational change with the successful launch of the consultancy Media Operations Transparency in 2016, according to ADMA.
His experience also encompasses a passion for industry representation, spending seven years as Melbourne chairman and member of the National Awards Committee at the MFA as well as sitting on the Australian Chapter Board of the IAA for 2 years.
In his new role, Sinha will report to Sangster and have responsibility for driving operational efficiency for the network of associations under the new AADL structure.
Sinha said his new role will be a “fantastic vantage point” to ensure that ADMA and entire AADL network effectively help businesses, marketers and all in the industry navigate an increasingly complex landscape and deliver best practice.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu
Promotion is difficult. You should be able to do it. Sometimes it turns out bad, and when you turn to professionals, it turns out well - ...
Jordan Samuil
Village Roadshow partners with Lion for pourage rights and promotional partnership
This is pure vomit material. Self congratulatory blurbs. No evidence of any innovation or actual value created. Most marketers have compl...
Bobbo
Announcing the CMO50 for 2018
Unfortunately, the title "AdTech Magic Quadrant" is misleading as it only represent a fraction of the ecosystem. It it is a useful docume...
Ludovic Leforestier
Report: Gartner recognises the best adtech players in Magic Quadrant
Thanks for writing about chatbots. Definitely bots have the exciting future when it comes to customer engagement, transactional and conve...
Giridhar Prathap Reddy
Australian Open chalks up strong ticket sales with chatbot
Hello, where are the explanations of all the levels explained? I'd like to review this with a couple of colleagues. Thanks.
Melinda Gonzalez
CMO launches CMO CX, debuts customer experience maturity assessment