Matthew Callachor cruises into CEO role at Toyota Australia

Marketing man rides to the top of the leadership podium in Australia

Longtime marketing expert and 36-year veteran of Toyota Australia, Matthew Callachor, has clinched the president and CEO role of the car company's Australian operations.

Callachor began his career at Toyota Australia as a marketing analyst in 1982 after completing a Bachelor of Business degree, majoring in marketing, according to the company. His career advanced rapidly to include regional sales manager in Queensland and general manager roles for national sales and then national marketing.

More recently, Callachor was vice-president during an 18-month tenure, responsible for the sales, marketing, product planning, corporate services and finance divisions, but has also developed extensive knowledge and experience both locally as well as in the US and Japan.

“My commitment to the Toyota family is that we will continue to deliver industry-leading vehicles and services and work even harder to ensure our owners receive amazing ‘Oh what a feeling!’ moments,” Callachor said in a statement.

"It is also exciting to be in this leadership position with a global company that is investing more than $1 million an hour in research and development of new vehicles including those with self-driving technology and alternatives power sources such as hybrid, electric and fuel-cell vehicles.”

During his career, Callachor became the first Australian executive to oversee a Lexus division in Japan when he was named general manager of global Lexus planning, a position he held for three years from 2014, according to the company.

At Lexus, he played a leading role in developing the medium to long-term strategy for Lexus, including last year's launch of the "Experience Amazing" brand tagline.

Earlier, he spent two years with Toyota Motor Sales USA, where he gained valuable insights working in sales and marketing for the Toyota group's largest market.

On his return to Australia from the US in 2002, Callachor led a breakthrough project that resulted in the creation of the company's first customer-service division and his appointment as its divisional manager, the company added.

In 2005, he moved into the senior national marketing role and a year later - following the amalgamation of the sales and marketing divisions - was appointed as head of the combined units. In 2010, he was offered a directorship and the position of executive director sales and marketing.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

More Videos

Invest and earn with Coinbloc .us. Guaranteed Weekly ROI, early signals, fast withdrawals among others. I recommend Coinbloc .us as on...

Hans Jensen

Explainer: What marketers need to know about cryptocurrency

Read more

Investment decisions are a big deal, so why not get some guidance? You can day-trade cryptos, BUY and HOLD and evaluate the assets with f...

Dave Sigurd

Gartner: Digital isn't enough of a superpower for CMOs anymore

Read more

I normally don’t feel comfortable investing online but because the company I worked for downsized due to the pandemic and I was one of th...

Dave Sigurd

CMO's top 8 martech stories for the week - 9 June 2022

Read more

Investment decisions are a big deal, so why not get some guidance? You can day-trade cryptos, BUY and HOLD and evaluate the assets with f...

Dave Sigurd

Creating a marketplace for wellness

Read more

A solution for an retail industry data extraction. https://e-scraper.com/usefu...

"e-Scraper" Data Extracting

​Catchoftheday launches fee-based online shopping club

Read more

Blog Posts

2 hidden ingredients for leadership success CMOs need to know

Your success as a senior marketing professional has much in common with your success as a leader. Both marketing, and leadership activities, depend on building trust, encouraging action, and reliably fulfilling promises that have been made.

Gerard Penna

Leadership advisor, coach

How shifting economic trends are impacting digital media

Between further interest rate rises, inflation​, empty shelves, extortionate lettuce prices, supply chain issues and the barely believable events in Eastern Europe, the past six months there’s been a cacophony of environmental factors.

Kieran Reed

Senior digital manager, Alpha Digital

5 ways to turn imposter syndrome into confidence and conviction

Imposter syndrome. That feeling others will discover you are actually not as good as they expect, and at any point you will be exposed and ridiculed as a fraud. If you can relate to this, then you are not alone.

Rowena Millward

Author, consultant

Sign in