Nominations for CMO50 2017 now open!

Marketers now invited to enter to be recognised on the annual list of Australia's most innovative and effective marketing chiefs

CMO is delighted to announce nominations for the 2017 edition of our CMO50 are now open.

Now in its third year, this highly successful, prestigious annual list recognises Australia’s 50 most innovative Chief Marketing Officers driving business impact within their organisation. This year’s list is brought to you by our exclusive sponsor partner, Adobe.

The CMO50 is about recognising those taking a leading role in fostering innovation and new ways of thinking not just within marketing but also their wider company, as well as demonstrating commercial acumen and effectiveness. Our ultimate objective is to shine a spotlight on the increased importance of Australian marketing leaders in business, as well as the role of modern CMOs in crafting future business growth and opportunity, and the skills needed to be successful.

Specifically, we’re looking at marketing leaders that are making a difference within their organisation, and who are enabling greater collaboration and better customer and market engagement as a result.

The 2017 questionnaire is about showcasing:

  • Business contribution and innovation
  • A customer engagement-led approach to marketing thinking and effectiveness
  • The application of data and/or technology in marketing strategy and programs
  • Empowered and strategic thinking
  • An ability to effect change in the organisation
  • Demonstration of marketing’s commercial effectiveness
  • Resilience and agility

The CMO50 is only open to the top Australia-based marketer within an organisation with responsibility for the vision and strategy of the whole company marketing function. In order to be included in the judging process, marketers have to either self-nominate, or be nominated by a suitable peer, via a standardised submission form.

Please note only 1 completed submission per candidate will be considered and is required.

This year, we're also offering a special incentive to marketers who get their nominations in early. The first 25 to get their nominations in to the CMO team will be eligible for a complimentary ticket to CMO's first dedicated conference for modern marketing leaders, CMO Momentum. So make sure you get those entries coming in quickly!

All nominations will be reviewed by our CMO50 judging panel, who will rate each section of the questionnaire in order to come up with our final list. This year’s CMO50 list will be revealed in October.

This year’s judging panel includes:

  • John Broome, former CMO, Unilever
  • Tony Davis, chairman and founding partner, Quantium
  • Louise Eyres, former group general manager of marketing, ANZ
  • Steve Hallam, partner, Deloitte Digital
  • Jane Huxley, former managing director, Pandora Radio A/NZ
  • David Morgan, brand consultant and former CMO of Nestle
  • Jodie Sangster, CEO, ADMA
  • Georgina Williams, former executive of engagement, advocacy and brand, AustralianSuper
  • Jenny Williams, former CMO, HCF
  • Mike Zeederberg, managing director, Zuni

Judges bios can now be found in our CMO50 portal: www.cmo.com.au/cmo50/judges/

The deadline for submitting nominations is Friday 4 August.

This year, we’re also excited to confirm we’ll again be holding an exclusive evening event for the CMO50, featuring several of this year’s winners in profile. Attendance to this event is strictly limited to Australian marketing leaders. Stay tuned for further details.

If you have questions on the CMO50, please email CMO Publisher and Editor, Nadia Cameron: nadia_cameron@idg.com.au

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

 

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

Conversations over a cuppa with CMO: Microsoft's Pip Arthur

​In this latest episode of our conversations over a cuppa with CMO, we catch up with the delightful Pip Arthur, Microsoft Australia's chief marketing officer and communications director, to talk about thinking differently, delivering on B2B connection in the crisis, brand purpose and marketing transformation.

More Videos

The versatility of Live Chat is really what surprises me. I’ve seen it being used not only for customer support, but also as a tool to in...

Drishti Shah

Why Bupa tapped WhatsApp for new customer messaging channel

Read more

Hi This is George, Thanks for sharing this nice information about foodpanda blockchain. During this pandemic situation food delivery indu...

George David

foodpanda launches blockchain-based out-of-home advertising campaign

Read more

Did anyone proofread this document before it was published?

Beau Ushay

CMO Momentum 2020: How to embrace agile marketing

Read more

An honest and hardworking conveyancer doesn't need a marketing strategy. His past clients will spread the word for him. These days the ho...

Bagen Andrea

What this millennial marketer is doing to shake up conveyancing

Read more

Love the post. It is so insightful for companies getting stuck in their habits and missing out on the role innovation can have on revenue...

Alessia Del Genio

How Lego built its culture of innovation, brick by brick

Read more

Blog Posts

Innovate or die

It’s hard to know if famed management and marketing guru, Peter Drucker, coined this phrase for dramatic effect. My belief is he was emphasising the notion that few products and markets are static and few organisations can survive without innovation.

Michael Valos

Senior Lecturer, Department of Marketing, Deakin University

Commissioning personas that get used

How to avoid the bottom drawer, and how to get value from the work you’ve paid for

Melanie Wiese

Chief strategy officer, Wunderman Thompson

Why It’s Going To Be A Bumper Holiday Season Despite the Pandemic

Behavioural science expert Dan Monheit, co-founder and strategy director of creative agency, Hardhat, writes that marketing chiefs should hold their nerve, as they have reason to be optimistic

Dan Monheit

Co-founder, Hardhat

Sign in