Marketing chief for cruise line brand steps in as CMO for health foods retailer
Yet another one of Australia’s top marketers, Simon Cheng, has announced he’s leaving his position as head of marketing at P&O Cruises for a new executive-level marketing post in the food retail space.
Cheng is switching cruise liners for health and wellbeing, taking up a new role as CMO of health food retailer, Healthy Life. The company owns about 60 stores nationally and focuses on natural and organic foods, vitamins and supplements.
Cheng was with P&O Cruises for nearly nine years, most recently as VP of sales, marketing and PR. The cruise line brand is part of the Carnival Australia business. His work saw him recognised as one of Australia’s 50 most innovative marketers in CMO’s inaugural CMO50 list in 2015.
Cheng finishes up at P&O this week and said he was looking forward to the opportunity to step into a new and dynamic industry.
Among the highlights of his time with P&O were leading digital strategy and development of a fresh P&O website with ecommerce facilities and personalisation capabilities, as well as spearheading the creation of event-style cruising under the MainEvents brand.
Cheng is one in a string of Australian top marketers pulling up stumps and leaving their roles this week in favour of new opportunities. HCF CMO, Jenny Williams, also left the health insurance provider last week after just over two years in the role, as did ANZ’s GM of group marketing, Louise Eyres.
World Vision also confirmed former Officeworks CRM and digital marketing leader, Teresa Sperti, as its first CMO, with Sperti officially commencing her new position on 8 May.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu
A study published in The Harvard Business Review found the time spent in collaborative activities at work has increased by over 50 per cent in the past two decades. Larger projects; complicated problems; tighter timeframes: These require bigger teams with specialised skillsets and diverse backgrounds, often dispersed globally.
In 2018, only 21 per cent of customers believed that banks in general had their customers best interests at heart and behave ethically. Only 26 per cent believed that banks will keep their promises; views cemented further following the Hayne Financial Services Royal Commission.
Taking people on an emotional journey through content is the most critical part of being a publisher. Which is why emotion lies at the heart of VICE Media.
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
Еrоtiс photos and videos of sехuаl bеаutiеs оf yоur сity sее here ------> https://shr.name/BUgLRdsfjhsd jfhskjdhfjsdhfkjhsfdjksdf...
Julia Suzi
Isentia takes reputation analysis mainstream
Еrоtiс photos and videos of sехuаl bеаutiеs оf yоur сity sее here ------> https://shr.name/BUgLRsdfhsdkj fhksjdhf djfheowiruoiuweoirer...
Julia Suzi
5 fascinating facts about the CMO50 2019
Еrоtiс photos and videos of sехuаl bеаutiеs оf yоur сity sее here ------> https://shr.name/BUgLRtkjrh kjewhrjhwejrhweoioruoiurew...
Julia Suzi
How Aquila is rebranding for the casual bloke
Еrоtiс photos and videos of sехuаl bеаutiеs оf yоur сity sее here ------> https://shr.name/BUgLRdsfksdjf lkjsdlfjksdf
Julia Suzi
First pics: CMO50 2019 dinner - Slideshow - CMO Australia
https://www.google.com/sear...
Julia Suzi
CBA, NAB, Telstra sign on for AI ethics principles trial