Participate in our insights survey and you could win yourself a trip for 2 to a luxurious Australian winery
CMO has kicked off our State of the CMO insights report, our new annual research program aimed at understanding how the role and responsibility of the marketing leader continues to evolve in Australia. And we're asking you for your thoughts.
As the dedicated Australian publication for modern marketing leaders, our focus at CMO is to provide readers with relevant, fresh and unique insight into the changing nature of marketing as a function, and the increasingly important role CMOs are playing both as business executives as well as customer custodians.
The State of the CMO is designed to provide a benchmark in terms of the CMO position and marketing function, and shines a light on where marketing leaders are focusing their efforts and experiencing challenges. The questions in this survey relate to leadership responsibility, salary, tenure, technology, business and strategic priorities and will provide unique insight into the state of Australian marketing leadership.
But we can’t do this without your help.
Please help us in gauging the true state of affairs by spending 10 minutes completing in this survey, and you’ll have the opportunity to secure a luxury overnight stay for 2 at an Australian winery. You’ll also get yourself a complimentary copy of the full report.
We’ll be keeping all individual responses strictly confidential, so please share your thoughts with us today and help us to bring you even more insight into the CMO role in Australia.
Click here to participate in the State of the CMO research.
It's been an incredibly tough three months for the Star as it shut its doors and stood down staff in response to the COVID-19 lockdown. Yet innovation has shone through, and if the CMO, George Hughes, has anything to say about it, such lateral thinking will continue as we start to recover from the crisis.
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One failing brand tying up with another failing brand!
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Binge and The Iconic launch Inactivewear clothing line
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