Facebook launches fake news reporting tool in Germany

Facebook is using German news agency Correctiv as an external fact-checker

Facebook plans to deploy a tool to deal with fake news in Germany in the coming weeks, after announcing tests of the tool last month.

The move comes after reports that some German politicians wanted to impose fines of thousands of euros for each fake news story disseminated.

The process of identifying fake news will typically begin with a report from a Facebook user. The company is making it easier to report fake news, it said Sunday: Users need only click on the upper right corner of a post to file a report.

Such reports, and other warning signs identified by Facebook, will result in the suspect news report being forwarded to a team of fact-checkers working outside the company. The company has been seeking fact-checking partners since last November. The fact-checkers it works with now have all signed up to the code of principles disseminated by the International Fact-Checking Network (IFCN) at the Poynter Institute, a Florida-based training center for journalists, Facebook said Sunday.

In Germany, it will work initially work with Correctiv, and hopes to work with other media organizations too. Last week Facebook announced a broader campaign to woo journalists.

If one of Faebook's fact-checking partners considers a news report to be fake, then the report will be displayed on the site with a label identifying it as untrustworthy.

Facebook won't stop people sharing such reports, but it will display the warning alongside them, including a link explaining why the warning is attached to that story.

While some fake news stories are disseminated to influence debate, others are circulated to make money. Facebook is cracking down on spammers pretending to be reputable news agencies in order to drive visitors to their sites.

There's still work to be done on the tool being introduced in Germany, but Facebook intends to put it to work stopping the spread of fake news in other countries too.

Join the newsletter!

Or
Error: Please check your email address.
Show Comments

Blog Posts

Why doing your job well is the key to innovation

The words ‘power company’ and ‘innovation’ probably don’t seem like a natural combination. In fact, when I first went for a marketing role with an electricity company, I semi-dreaded the work I thought I’d be doing.

Catherine Anderson

Head of marketing, Powershop Australia

The great unlearning: How brands can assist with the adoption of voice

Mainstream adoption of voice technology will be all about what consumers are learning not to do.

Ash Mustchin

Director, digital and experiences, Principals

Why getting intimate is key to creating a great customer experience

According to CMO’s State of the CMO 2017 research, 83 per cent of CMOs believe customer experience to be central to their role. An interesting stat considering few of us experience great brand experiences.

Pip Stocks

CEO and founder, BrandHook

'to lesson screen time'LOL someone needs a lesson on how to lessen typos.

Andrew Ward

Golden Circles invests in content play to drive brand purpose

Read more

Hey Nadia, interesting read. We have all read about what your chatbots should offer or have but haven't came across with anything about w...

Ashish K Jain

What not to do when building chatbots and voice-based brand interactions

Read more

There are some many other great solutions compared to the ones you listed here. Our clients left some of those and switched to MARA (getM...

Alexandru Rada

CMO's top 10 martech stories for the week - 9 June

Read more

Charming Shane. You know this is a public forum, right ?

Peter Strohkorb

​CMO Interview: Why aligning sales and marketing drives innovation at Konica Minolta

Read more

I agree customer intimacy is a great way of creating better customer experience. Especially in the Insurance and Financial industry. Her...

Jessicalopez1989

Why getting intimate is key to creating a great customer experience and optimising customer value

Read more

Latest Podcast

More podcasts

Sign in