Google is working to make every website viewable in VR

WebVR support is a work in progress for the Chromium project, which could one day change how we browse the Internet.

Reading your favorite website may be a whole new experience in the near future. As part of its Chromium project Google is apparently working at bringing virtual reality support to its browser.

According to Google’s François Beaufort, the Chrome Beta and Chrome Dev channels have a setting that “allows users to browse the web while using Cardboard or Daydream-ready viewers.”

There’s an an experimental flag found at chrome://flags/#enable-vr-shell that enables a browser shell for VR. He offered a peak at how this could look with 360-degree videos.

web vr chrome

Virtual reality is likely to gain wider traction with Google’s browser.

Daydream is Google’s upcoming virtual reality platform, which we got to see for the first time at Google I/O this year. Cardboard is the low-rent VR option that transforms your phone into a VR headset with a viewer that follows Google’s guidelines.

This work by Google should spur the web’s ability to work with virtual reality. While the Samsung browser can visit sites in the company’s Gear VR headset, the experience right now is a little clunky.

Why this matters: Bringing VR to the web is a pretty hefty project, and we’re just at the very early stages. If anyone can transform Chrome into a virtual reality-friendly platform it’s Google, which is behind the very popular browser. It’s an evolving effort that should take shape more clearly as we get closer to an official launch of Daydream and VR hardware from Google.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

The changing nature of brand power

Once upon a time, life was easy: You developed products, placed them in a well-located retail shop, wrapped them under an attractive brand and hired the best creative in town to promote them. Many business and brands were successfully built on this approach, even if it wasn’t always that easy.

Jean-Luc Ambrosi

Author, marketer

Putting the ‘human element’ back in marketing

During the recent CMO Momentum conference, Paul Mitchell shared how marketing leaders can create cultures that deliver

Paul Mitchell

Managing director, The Human Enterprise

The rise and rise of voice search

In 1982, an AT&T employee by the name of Plotzke predicted the rise of voice: “In fact, it has been predicted that, by 1990, well over half the communications dollars spent by businesses will be for products and services that include voice technologies.

Michael Jenkins

Founder and director, Shout agency

Bullshit

John Winkler

Kmart turnaround chief to exit Wesfarmers, Target

Read more

End your financial worriesAre you a business man or woman? And you are in need of an urgent loan as to start up your own business? Or do ...

lance

Kmart turnaround chief to exit Wesfarmers, Target

Read more

https://uploads.disquscdn.c... [magic school bus] KID: where are we going today MS. FRIZZLE: the zoo KID: but last week we went to SPACE ...

Germain3161

Sephora Asia details its journey to data-driven decision making

Read more

DP Apparel bietet große Auswahl Audi Rennbekleidung in Deutschland zu den besten Angeboten. Das Geschäft bietet auch qualitativ hochwerti...

DP apparel

Audi Australia gets a new CMO

Read more

this is a really great news

Vincent Mouton

Mobile-first banking startup showcases fresh brand identity

Read more

Latest Podcast

More podcasts

Sign in