IAB Australia gets a new CEO

Former Southern Cross Austereo digital chief takes the helm from August

Vijay Solanki
Vijay Solanki

The Interactive Advertising Bureau (IAB) Australia has brought on Southern Cross Austereo’s former chief digital officer as its new CEO.

Vijay Solanki takes over in August from Alice Manners, who announced her resignation in March after nearly three years in the role and left in May.

Solanki was most recently in charge of the digital transformation program at Southern Cross Austereo and has more than 20 years’ experience in international marketing, digital, brand strategy and media. Before the radio role, he was senior director for global digital innovation at Philips, and has also held roles with Unilever, BP, Lastminute and Shazam.

IAB Australia chai, Ed Harrison, said Solanki’s digital marketing background would bring a fresh approach to the association.

“He will be tasked with bringing together an increasingly broad range of stakeholders including advertisers, agencies, media and technology business and charting a new course of growth and increased purpose for IAB as the ‘go to’ partner for all things digital,” he said.

Solanki emphasised the importance of technology and digital in modern marketing leadership and strategy and said he will bring a highly collaborative approach to the CEO’s post.

“My strong roots in marketing strategy and my belief that technology is the armoury of the modern marketer allow me to bring empathy to the role and I intend to use this as I meet senior marketers, agency leads and publishers,” he stated. “Their input will help me shape our strategy to extend IAB’s role as the trusted partner for any organisation navigating the digital world.”

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu


Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Will our manners go the same way as texting when robotic servants take over?

Much of the talk in the industry is focused on the limited amount of time that screens have left in our lives.

Katja Forbes

Founder and chief, sfyte

Social purpose: Oxygen for your brand health vitals

If trust is the new currency, then we’re in deep trouble. Here's why.

Carolyn Butler-Madden

Founder and CEO, Sunday Lunch

Customer experience disruption: Healthcare faces a bitter pill

Over the past decade, disruptors such as Amazon, Apple and Australia’s Atlassian have delivered technology enhanced customer experiences, which for the most part, have improved customers’ lives and delivered unparalleled growth. Can they do the same for healthcare?

Alex Allwood

Principal, All Work Together

Thank you for sharing such an informative post about Yoga Mats.....At Gravolite we also offers Yoga Mats at very affordable prices. For m...

Yogamats India

APN confirms $500m bid for Adshel

Read more

The advancement of AI will make most of human jobs obsolete in the coming 10 to 20 years. Protecting or try to save jobs will make the h...

vallab01

Aussie futurist: Personal AI will be a reality in five years

Read more

are you talking about bbc news here

frank

CMO interview: How BBC Worldwide's marketing lead builds brand purpose and growth

Read more

Toms is definitely my favourite shoe brand! Along with Aurélien. For this summer I bought two pairs of navy Toms espadrilles and a pair o...

Paul Erickson

​The shoe with a good soul: TOMS’ innovations for philanthropic engagement

Read more

I think this is the best article today about the salesforce latest platform. Thanks for taking your own time to discuss this topic, I fee...

Ramramky

Salesforce looks to democratise AI, IoT with latest platform play

Read more

Latest Podcast

More podcasts

Sign in