Yahoo to sell patents relating to search, advertising and the cloud

Some patents relating to the core Internet business are being retained

Yahoo is selling over 3,000 patents and pending applications that the pioneering Internet company believes could be the most foundational patents related to Web search and advertising.

The patents are in the areas of search, advertising and cloud technology and 2,659 of these were assigned in April to a Yahoo subsidiary called Excalibur ahead of the sale.

“Yahoo is exploring the divestiture of a portfolio of more than 3,000 patents and pending applications covering a wide range of technology, including early-filed Internet search, advertising, and cloud technology,” a Yahoo spokeswoman said in an email Tuesday.

The divestiture of the patent portfolio “represents a unique opportunity for companies operating in the Internet industry to acquire some of the most pioneering and foundational patents related to web search and advertising,” she added.

The Internet company is retaining a significant number of patents and pending applications in the US and abroad that are related to its core Internet business. These include over 500 patents issued in the U.S., over 600 pending applications in the U.S and about 1,000 additional foreign equivalents that are both pending and issued.

Yahoo said during an earnings call for its fourth quarter 2015 results that it had begun to explore divesting non-strategic assets of value this year, including non-core patents and real estate, for between $1 billion and $3 billion in cash.

Invitations have been sent out to potential buyers and according to The Wall Street Journal, the preliminary bids have to be in by the middle of June.

Yahoo said it hasn’t fixed a reserve price or given any guidance on the price. It hasn’t disclosed the names of the companies to whom it has sent invitations to bid, other than describing them as "strategic-operating companies."

The company is meanwhile also exploring the sale of its core Internet business. Verizon Communications is said to have bid $3 billion for the Internet assets ahead of a Monday deadline, according to WSJ.

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Is your content marketing missing the mark?

Does it ever seem like the content you create falls flat on its face or that the leads you’re generating aren’t worth following up?

Dan Ratner

managing director, uberbrand

​ Creating a purpose-driven brand

So you want to be a brand with purpose. But what does it actually mean to build a brand with real meaning?

Paul Chappell

Partner and managing director, Brand + Story

Customer experience crisis: Proactively mitigating the risk of broken promises

Last Friday, three weeks after United Airline’s spectacular customer experience disaster, customers received a letter from the company’s CEO, Oscar Munoz.

Very rarely have I come across views so true. There are so many gems in this article, reflective of reality, onec can read it again and a...

Shyam Mishra

ANZ digital chief: Tackle the ‘frozen middle’ of your organisation or face irrelevancy

Read more

STOP STEALING BUISNESS CLASS TOILETS from A380, new 787's and A330's!!!!Thats what you call customer experience ONE toilet for all Busine...

Joe

Qantas CMO: What it's taking to evolve our customer experience

Read more

Dare i suggest that a "CEO" role in a peak industry body like Think Brink is not really much of a leap from CMO because it is also a mark...

Sventana

CMO to CEO: Think Brick chief reveals what it takes to make the jump

Read more

Grate post, thanks for the post.No matter what your business is, if you do no not rank among the top most search results of Google, Yahoo...

Rahul

Image intelligence:10 must-see infographics for marketers

Read more

Thank you Shane Blandford for carrying my Smarketing vision into KM !

Peter Strohkorb

​CMO Interview: Why aligning sales and marketing drives innovation at Konica Minolta

Read more

Latest Podcast

More podcasts

Sign in