Michael Hill gets a new CMO

Jewellery retailer appoints new marketing leader as it looks to relist on the ASX

Michael Hill International has appointed a new chief marketing officer to help cement its market position and brand equity.

Anna-Maree Shaw joins the retailer from 20 June with 20 years’ experience in B2C marketing across Australia and the UK. Previous positions include roles with grocery store giants, Tesco and Sainsbury’s, in the UK, as well as brands such as Suncorp, Flight Centre. Most recently, she was marketing director for Compare the Market locally.

Shaw replaces former CMO Joe Talcott, who had been in the role for just under two years.

In a statement, the company noted Shaw’s expertise in building brand equity and maintaining marketing dominance as key reasons for her appointment.

Michael Hill was founded in New Zealand and still remains listed on the NZ Stock Exchange, but has plans to relist on the Australian Securities Exchange. The company attributed the decision to the fact that most of its operations are now based in Australia.

The retailer has 312 stores across NZ, Australia, Canada and the US and maintains its wholesale and manufacturing divisions in Brisbane.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Designing for a cashless society

More movement has been made toward a cashless society recently, and already we are starting to see enormous implications across our society.

Katja Forbes

Founder and chief, sfyte

Setting advertising objectives for financial performance

I’ll often be talking to clients and at some point say, ‘the most important thing is justifying price’. Then moments later, ‘the most important thing is increasing the size of your customer base’.

Kyle Ross

Strategist, TRP

5 common mistakes to avoid in scalable customer experience

CX is about future-proofing your business by ensuring that your commercial model is always looped into your customers' needs, perceptions, values, beliefs, motivators, and detractors.

Tom Uhlhorn

Founder and strategy director, Tiny CX

Thanks for writing about chatbots. Definitely bots have the exciting future when it comes to customer engagement, transactional and conve...

Giridhar Prathap Reddy

Australian Open chalks up strong ticket sales with chatbot

Read more

Hello, where are the explanations of all the levels explained? I'd like to review this with a couple of colleagues. Thanks.

Melinda Gonzalez

CMO launches CMO CX, debuts customer experience maturity assessment

Read more

A great and accurate commentary - today we rarely get true personalisation. On web journeys cookies or logins remember who we are, what w...

Ian Moyse

Salesforce: Personalisation is a long way off what consumers now expect

Read more

Very nice information !! We provide almost every indian satta matka games with fast results. Online Matka play becomes easy with genuine ...

rsgame

Image intelligence:10 must-see infographics for marketers

Read more

One of the best example for email marketing!!This post has completely explained the power of email marketing and how it is beneficial to...

Abhinav Mohan

How email marketing automation is helping this Aussie electrical wholesaler enter the digital age

Read more

Latest Podcast

More podcasts

Sign in