Deep learning is coming to your phone through a new Google partnership

Movidius chips promise to enable real-time image recognition in Android devices

A Movidius chip. Credit: Movidius
A Movidius chip. Credit: Movidius

Android phones may soon get a whole lot smarter thanks to a new partnership between Google and chip maker Movidius that promises to bring machine intelligence directly into mobile devices.

Movidius specializes in machine vision, and it has already worked with Google on the Project Tango computer-vision platform. Now, through the new collaboration, Google will use Movidius' flagship MA2450 chip to bring deep learning to Android handsets.

Deep learning is a branch of machine learning often applied to image recognition that uses algorithms to learn in multiple levels corresponding to different levels of abstraction. It typically relies on complex neural networks.

Movidius' MA2450 chip is built for extreme power efficiency, making it eminently well-suited for running neural-network computations locally on smartphones. By deploying its advanced neural computation engine on those chips, Google could give devices the ability to recognize images such as faces and street signs in real time, without relying on an Internet connection and algorithms in the cloud.

Such capabilities could be particularly valuable for vision-impaired users, for example.

"Our collaboration with Movidius is enabling new categories of products to be built that people haven't seen before," said Blaise Agϋera y Arcas, head of Google’s machine intelligence group.

Financial terms of the deal weren't disclosed, nor were details about any specific product plans.

"Google is rapidly expanding their smartphone business into new areas -- this is just one of them," said wireless and telecom analyst Jeff Kagan.

The potential is exciting, but "Google typically throws ideas against the wall all the time," Kagan added. "They wait to see what sticks and then build on that. Everything Google does is not successful."

Join the newsletter!

Error: Please check your email address.
Show Comments

Blog Posts

To DMP or not to DMP?

There are plenty of brands that can benefit from plugging into a data management platform. But should you engage an agency to run one or bring it in-house?

Ben Willee and Richard Taylor

Spinach Advertising

Innovations in retail will bring creative and technology closer than ever

While approaching a customer in a shop and asking what you can help them with is Retail 101, how many of us actually enjoy being approached? Generally, you have to give the forced, fake smile and say, “Just browsing, thanks,” while screaming on the inside, “just leave me alone!” Maybe it’s just me?

Jason Dooris

CEO and founder, Atomic 212

There’s a brand in my digital soup

Not a day passes by in the life of business executives where digital innovation or the prospect of disruption is not front of mind. This in turn, drives an unrelenting flow of questioning, discussion and strategy papers.

Jean-Luc Ambrosi

Author, marketer

It is really inspiring to see that medial psychology & machines are going hand in hand to innovate new things and even are improving ...

CBT Professionals

How psychology is shaping better machine learning

Read more

Anything is achievable when you talk the talk .. good luck

Mo Al Hooti

Data Creative crowns Matt Bates as new CMO

Read more

Great hire and good luck Andrew. I am sure you'll do a fabulous jobRob

Rob

Amaysim marketing and commercial chief joins property tech investment startup

Read more

I need to be reborn before i can grow up & become a contestent.

Kaye Peterkin

Channel Nine's content now streamed digitally on 9Now

Read more

I hope The Block, will continue for many many more seasons.When i die, & grow up, I want yo come back as a contestent.

Kaye Peterkin

Channel Nine's content now streamed digitally on 9Now

Read more

Latest Podcast

More podcasts

Sign in