ANZ leadership restructure will see bank appoint digital leader

Managing reshuffle, which comes into effect on 1 February, also sees CEO of ANZ Wealth, become group executive for wealth, marketing and innovation

ANZ plans to appoint a dedicated group executive responsible for digital transformation as part of a leadership restructure.

ANZ CEO, Shane Elliott, announced that the new role of group executive, digital banking will be established among a host of executive-level changes aimed at helping the organisation simplify and improve how it works internationally in the retail and commercial banking spaces. The new structure comes into effect on 1 February.

The digital role is expected to be filled by an external candidate and announced in coming months.

Overall, ANZ’s management reshuffle is about improving its focus on retail, commercial and institutional customers and businesses as a regional and global play.

Mark Whelan has been appointed group executive of Institutional business, from his former role of CEO of ANZ Australia, while Fred Ohlsson, former ANZ New Zealand MD of retail and business banking, now has overarching group executive for retail and commercial banking.

Joyce Phillips, former CEO of ANZ Wealth, has had a simplification of title and been appointed group executive of wealth, marketing and innovation with responsibility for ANZ’s insurance, investments and private banking businesses, as well as group marketing and innovation. There is no change to her role.

ANZ Bank New Zealand CEO, David Hisco, becomes a group executive while retaining his CEO duties in New Zealand, and gains responsibility for the Pacific.

“The new structure brings greater clarity to what we do best for our customers with a leadership team that reflects a diverse mix of experience and new talent from outside ANZ,” Elliott said.

“These changes simplify how we work internally and allow us to bring greater focus to what we do uniquely well for our customers. The aim is to ensure we successfully compete in a world where connectivity and digital are more important to customers than ever before and where community expectations have never been higher.”

Adding a digital leadership capability around the retail and commercial businesses is also about recognising the future of those is in digital, Elliott said.

ANZ also confirmed deputy CEO of institutional and international banking, Gilles Plante, will leave the organisation after 19 years with the group.

Alongside the restructure, Elliott emphasised several medium-term priorities for ANZ, many of which emphasise customer service improvements. Among these are delivering value for customers through more innovative, convenient and engagement in financial services.

The institution also hopes to become a more regionally focused bank by delivering customer services through a better and more connected international network. To this end, it has appointed Farhan Faruqui as group executive for international, with responsibility for ANZ’s institutional business in Asia, Europe and America. He also joins ANZ’s executive committee.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

Join the newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

3 ways customer data can increase online sales conversion

Data has been an increasingly critical factor in improving the efficiency and effectiveness of marketing and business operations.

James Bennett

Chief experience officer, Kalido

Our sharing future is both terrifying and exciting

Discussing the future in a realistic fashion is often a disappointing prospect. For all the talk of hoverboards, jetpacks and lightsabers changing the way we do things, the reality tends to end up being something as mundane as a slightly cheaper way to get around the city.

Jason Dooris

CEO and founder, Atomic 212

Queue experiences that are distinctive, memorable and shareable

Customer service that’s quick, easy and convenient has been shown to boost customer satisfaction. So it’s an odd juxtaposition that customer queues have become a sharable customer experience.

Hi James, shouldn't marketers also be focusing on collecting and utilizing up to date first-party profiling data on customers so that mes...

Tom

3 ways customer data can increase online sales conversion

Read more

Wouldn't reconnecting with younger consumers be in direct contravention of the code on alcohol advertising?

Tim Palmer

Vodka Cruiser reconnects with younger consumers via category-first Facebook Live campaign

Read more

Thanks for the article Jennifer, you raise some interesting points. The supermarket and shopping centre examples particularly struck a c...

Jill Brennan

Why marketers should take note of social robots

Read more

Winning the retail game is really tricky at this point in time. Many retailers have declared themselves as bankrupt. But yes harnessing t...

Vanessa.M.Magers

​Bricks and clicks: Balancing digital and physical to win the retail game

Read more

Excellent article, Thank you.

Steve Beards

How Aprimo hopes to help marketers tackle distribution of content, funds and data

Read more

Latest Podcast

More podcasts

Sign in