Samsung appoints former digital marketer as Australian president

Consumer electronics company highlights support for the Federal Government's innovation agenda

Harry Lee
Harry Lee

Samsung has announced one of its former digital marketing leader as its new president for Australia.

Harry Lee was most recently the president and MD of the consumer electronics company’s Philippines operations, a role he was appointed to last January. He will replace Jaehoon (Jack) Kwon as Australian president, but his starting date has not yet been confirmed.

He’s also well known for his role within the corporate digital marketing team at Samsung’s global marketing operations, where he led strategy development for smartphone and audiovisual divisions. The role encompassed several key international markets including the US, UK, France, Germany, Italty, Spain, Canada, China Singapore and Australia.

Samsung flagged Lee’s experience in operational excellence and business management as key reasons for his appointment to the Australian helm.

In a statement, Lee said he was pleased to join Samsung Australia at a time when the Federal Government is placing increased emphasis on innovation.

“As a global leader in innovation and technology, Samsung is well-placed to take a leadership role within the industry,” he said.

“Through the company’s expansive R&D capabilities, Samsung is drawing on its strength in delivering innovative technologies to consumers and using this to develop solutions in the Internet of Things space. I look forward to working with our Australian partners to pursue open, collaborative innovation to create solutions for consumers as well as opportunities for the public and private sector alike.”

Lee was previously responsible for Samsung Electronics’ businesses in Singapore, and regional director for mobile phones across Southeast Asia, Oceania and Taiwan. He commenced his career in the US, working as a management consultant.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

Join the newsletter!

Or
Error: Please check your email address.
Show Comments

Blog Posts

Social purpose: Oxygen for your brand health vitals

If trust is the new currency, then we’re in deep trouble. Here's why.

Carolyn Butler-Madden

Founder and CEO, Sunday Lunch

Customer experience disruption: Healthcare faces a bitter pill

Over the past decade, disruptors such as Amazon, Apple and Australia’s Atlassian have delivered technology enhanced customer experiences, which for the most part, have improved customers’ lives and delivered unparalleled growth. Can they do the same for healthcare?

Alex Allwood

Principal, All Work Together

How can a brand remain human in a digital world?

Some commentators estimate that by 2020, 85 per cent of buyer-seller interactions will happen online through social media and video*. That’s only two years away, and pertinent for any marketer.

James Kyd

Global head of brand strategy and marketing, Xero

https://bit.ly/2qLgzmR Transform your life a proven digital blueprint

Okitoi Steven

How this banking group tackled a digital marketing transformation

Read more

Its great to hear that companies including JCDecaux, oOh!media, Omnicom and Posterscope Australia have all partnered with Seedooh inorder...

Blue Mushroom Infozone Pvt Ltd

Out of home advertising companies strive for greater metrics and transparency

Read more

Much ado about nothingAnother fluff piece around what it could possibly do rather than what it is doing

gve

How AMP is using AI to create effortless ‘experiences’

Read more

is it true that Consumer expectations are also changing as a result. If we trust someone with our data there is also an expectation that ...

Sunita Madan

Society will decide where digital marketing takes us next: Oracle

Read more

This Blog is Very interesting to read and thank you for sharing the valuable information about Machine Learning. The information you prov...

johny blaze

What machine learning has done for the Virgin Velocity program

Read more

Latest Podcast

More podcasts

Sign in