Langham Hospitality Group set to add its hotel inventory to TripAdvisor's instant booking platform
TripAdvisor announced a partnership with Langham Hospitality Group to add its hotel inventory to its instant booking platform. Travelers will soon be able to book Langham hotels without leaving the TripAdvisor site experience.
“We are excited to join TripAdvisor’s new instant booking distribution channel,” said global director of e-commerce for Langham Hospitality Group, Nick Cohen. “It gives our customers the opportunity to make a seamless reservation on TripAdvisor, powered by our own direct inventory. Our partnership with TripAdvisor is focused on providing guests with the ideal set of options as they research and book their trip.”
TripAdvisor first launched its instant booking platform to U.S. consumers in June 2014, with a phased roll out to other international markets, including Australia and New Zealand, expected over time.
More recently, TripAdvisor has actively employed personalisation and gamification techniques to attract and retain visitors to its travel recommendation website, and constantly tweaks its website and mobile app, testing new ideas to better engage customers.
“Our partnership with Langham Hospitality Group is another milestone in our expansion of the breadth of trusted hotel brands bookable through TripAdvisor instant booking,” added Tripadvisor's senior vice president of global sales, Robin Ingle.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu
A study published in The Harvard Business Review found the time spent in collaborative activities at work has increased by over 50 per cent in the past two decades. Larger projects; complicated problems; tighter timeframes: These require bigger teams with specialised skillsets and diverse backgrounds, often dispersed globally.
In 2018, only 21 per cent of customers believed that banks in general had their customers best interests at heart and behave ethically. Only 26 per cent believed that banks will keep their promises; views cemented further following the Hayne Financial Services Royal Commission.
Taking people on an emotional journey through content is the most critical part of being a publisher. Which is why emotion lies at the heart of VICE Media.
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
It's a pretty good idea. I think this integration is useful. Don't you agree?
Misty Stoll
Officeworks hops on voice interface bandwagon with Google Assistant integration
ok. so no RCS support? by the way, RCS is a lot bigger than 5G in terms of marketing and monetisation so y'all should be covering it.
DragoCubed
Optus goes for education with 5G network campaign
Many companies and individual merchants have shifted their major part of marketing to web marketing services Portland as it weighs fewer ...
Radiata Solutions
6 Ways to ramp up Social Media to Your Web Design
This is a unique experience! Will be interesting to talk to their managers.
Joyce Harris
How Krispy Kreme revitalised its brand in a saturated market
I feel bad for them. It's a shame they are closed now. What do you think about it?
Lisa Deleon
Dick Smith stores set to all close by 30 April