Anaplan appoints B2B marketing expert as CMO

Planning cloud tech company Anaplan takes on global entrepreneur Grant Halloran

B2B entrepeneur Grant Halloran becomes Anaplan's new CMO
B2B entrepeneur Grant Halloran becomes Anaplan's new CMO

Workforce planning cloud vendor, Anaplan, has appointed Australian B2B software expert, Grant Halloran, as its global CMO.

Halloran made the move to Anaplan from Infor, where he was global vice-president and general manager after Infor’s acquisition in of Orbis in 2012, a SaaS-based marketing software company he co-founded.

“I’m thrilled to join Anaplan,” Halloran said. “Our platform gives us huge scope to bring agility to virtually any enterprise planning process, which makes our market opportunity so large. This problem we fix is global and we are addressing it with a truly international business culture, which makes Anaplan such a dynamic and exciting company.”

In addition to founding Orbis, Halloran spent more than 10 years as the managing director and co-founder of Australian-based companies, Brand Manager and ProductBank. In 2001, he was recognised by eMag as one of 30 young people changing the world through technology innovation.

Anaplan enables users to deploy easy-to-use applications to solve complex planning challenges across their sales, finance, operations and HR functions.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

More Videos

Extremely informative. One should definitely go through the blog in order to know different aspects of the Retail Business and retail Tec...

Sheetal Kamble

SAP retail chief: Why more retailers need to harness data differently

Read more

It's actually a nice and helpful piece of info. I am satisfied that you shared this helpful information with us. Please stay us informed ...

FIO Homes

How a brand facelift and content strategy turned real estate software, Rockend, around

Read more

I find this very strange. The Coles store i shop in still has Flouro lights? T though this would have been the 1st thing they would have ...

Brad

Coles launches new sustainability initiative

Read more

Well, the conversion can be increased by just using marketing, but in general if you are considering an example with Magento, then it is ...

Bob

How Remedy is using digital marketing and commerce to drive conversion

Read more

yo nice article

Bob

6 Ways to ramp up Social Media to Your Web Design

Read more

Blog Posts

9 lessons from 7 months of relentless failure

The most innovative organisations embrace failure. Why? Because it is often through failing the most creative out-of-box thinking happens. And with it comes vital learning opportunities that bring new knowledge and experience into teams.

Jacki James

Digital product lead, Starlight Children's Foundation

Why conflict can be good for your brand

Conflict is essentially a clash. When between two people, it’s just about always a clash of views or opinions. And when it comes to this type of conflict, more than the misaligned views themselves, what we typically hate the most is our physiological response.

Kathy Benson

Chief client officer, Ipsos

Brand storytelling lessons from Singapore’s iconic Fullerton hotel

In early 2020, I had the pleasure of staying at the newly opened Fullerton Hotel in Sydney. It was on this trip I first became aware of the Fullerton’s commitment to brand storytelling.

Gabrielle Dolan

Business storytelling leader

Sign in