AANA appoints new head of marketing, regulatory affairs

Latest leadership appointments come from Telstra and Vodafone

Lucy McKee
Lucy McKee

The AANA has appointed a new general manager of marketing as part of two senior leadership changes at the association.

Lucy McKee (pictured) joins from Telstra, where she spent the last five years in the corporate marketing team as senior marketing manager, with responsibility for the PR and communications of the Telstra Business Awards and Telstra Business Women’s Awards.

She joins the AANA from 2 March and replaces Rachelle Gibson, who will leave the organisation in mid-March.

“Lucy brings with her extensive experience across B2B marketing, PR and stakeholder liaison within the media and communications industry and will be an excellent addition to the team,” AANA CEO, Sunita Gloster, said.

The AANA has also appointed Simone Brandon as its new director of policy and regulatory affairs. She joins the association from Vodafone Hutchison Australia, where she was the deputy general counsel with a key focus on government regulation.

“Simone has demonstrated a strong grasp on the policy challenges facing the marketing industry,” Gloster said. “Simon will help us navigate the shifting media landscape ahead and demonstrate to stakeholders, particularly government, that the self-regulatory system that governs marketing communication is evolving to deliver the standards the community expects.”

Last month, the AANA also appointed Katrina Harrison as member relations manager.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Using artificial intelligence to surprise your customers

​We have expected artificial intelligence (AI) will become part of our everyday lives for quite some time.

Katja Forbes

Founder and chief, sfyte

Is customer segmentation dead?

Ginni Rometty, the CEO of IBM, announced the death of customer segmentation five years ago saying, "The shift is to go from the segment to the individual. She might have been a bit premature for most marketers, but if customer segmentation isn't dead yet, it's definitely on life support.

Richard Taylor

Senior digital strategist, Spinach

How people buy brands

Andrew Ehrenberg was a giant in the field of marketing science. He believed scientific methods could reveal law-like patterns of how people buy. In this post, I summarise one of Ehrenberg’s most important discoveries and its implications on how people buy brands.

Kyle Ross

Strategist, TRP

What a great article. Thanks for sharing. Today Digital Marketing is the basic need for a business to survive. As online presence is very...

Ecomsolver Private Limited

Want to master digital transformation? Stop thinking about your own problems

Read more

Feeling grateful that customer led digital transformation could improve business and generate more business growth. Many companies are no...

Lilly Lawrence

How a customer-led digital transformation has helped this CMO generate $6m in incremental business

Read more

If a business games me happy than there is a higher chance I will go to them.

Martinez

The Iconic: becoming customer-focussed transformed our business

Read more

That’s a great example of surprising AR ad that went viral because it was first of its kind. Probably a similar effect to some scale can ...

Natasha Kvitka

Using artificial intelligence to surprise your customers

Read more

Hey there! it is a really meaningful post. I too have written a few similar articles about SEM, SEO, Social Media, Digital Marketing Tren...

Rohit

Digital advertising continues to dominate marketing budgets

Read more

Latest Podcast

More podcasts

Sign in