Executive manager of brand and marketing resigns just after a year with the airline and just weeks after the launch of the 'Feels like Home' brand campaign
Qantas will make a decision shortly on a replacement for executive manager of brand and marketing, Tim McColl-Jones, after the leading marketer resigned last week.
In a statement to staff on Friday, Qantas’s group executive, brand, marketing and corporate affairs, Olivia Wirth, said McColl-Jones had made the decision to relocate back to Melbourne to spend more time with his family.
His resignation comes after just a year with the airline, and only weeks after Qantas launched its new multi-million dollar brand campaign, ‘Feels like Home’. Before joining the airline, McColl-Jones was an executive director at Clemenger BBDO, and also held a region director’s position at M&C Saatchi.
“While at Qantas, Tim has lead his team on a number of projects in a difficult and challenging period for our business including the ‘It’s About’ campaign, the sponsorship of The Voice and the recent ‘Feels like Home’ campaign,” Wirth stated.
“He leaves with our thanks for his work and we wish him all the best for the future.”
Wirth said Qantas plans to announce a replacement for this role shortly. In the interim, Tim’s direct reports will report directly to Wirth.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu
Read more: 5 Australian CEOs reveal what they want from CMOs
In 1976 Apple launched. The business would go on to change the game, setting the bar for customer experience (CX). Seamless customer experience and intuitive designs gave customers exactly what they wanted, making other service experiences pale in comparison.
Many business and marketing managers progressing to leadership positions face evolving their focus from operational matters to strategic decision making and planning.
We have expected artificial intelligence (AI) will become part of our everyday lives for quite some time.
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
Just printed out this Brad Howarth screed to read tomorrow. I need a good laugh once in a while. Or maybe shed some manly-man tears at th...
Larry A Singleton
What a diversity agenda has done for Kellogg's staff and innovation engagement
Morons. PC Nazis infiltrating and subverting every level in our lives.These scum have destroyed our education system.Read FrontPage Magaz...
Larry A Singleton
What a diversity agenda has done for Kellogg's staff and innovation engagement
It is an accepted fact that in the present times the mass makes use of digital marketing more often and are more and more enlightened wit...
Digital Marketing Course in Ja
Why RMIT is partnering with Adobe for digital marketing learning
If men were really the dominating brutes that feminist make them out to be ,then women really would be second class citizens. Without th...
aaron
Analysis: Gillette's latest ad only proves why brands standing for positive change is vital
In 2019 Augmented Reality plays a vital role in marketing campaign its new way to engaged user with digital content. Try Augmented Realit...
hill william
Predictions: 9 digital marketing trends for 2019