5 things marketers need to do to get better in buy in when presenting
Presentations are a marketer’s best friend. They can be a concise, targeted and effective form of communication with the potential to make a real impact on your audience.
Lark joins Fronde board
Andy Lark will serve as an independent director and advise Fronde about the Australian market
Former Commonwealth Bank CMO Andy Lark has been appointed to the board of New Zealand-headquartered IT firm Fronde as an independent director.
The CEO of Group Lark had already been working with Fronde as a strategic advisor.
Group Lark is a consultancy firm based in Sydney that specialises in brand and digital transformation. Lark left his CMO role at CBA in May last year.
Prior to joining CBA in July 2011, Lark was Dell's United States public and large enterprise global marketing vice president.
Fronde chairman Jon Mayson said the company increased its director numbers so that Lark could join.
There are seven directors on the board including Mayson, Lark, Wayne Norrie, David Irving, Sandy Maier, Greg Cross and Celia Burton.
“He [Lark] brings more than 20 years’ experience in technology, globalising sales and marketing, and driving the adoption of new technologies. Lark brings first-hand knowledge of the Australian market which is an added advantage given its important following our acquisition of OnlineOne last year,” said Mayson in a statement.
According to Lark, Fronde is “uniquely positioned” to offer cloud services to government agencies and enterprises.
Lark is also on the board of search engine optimisation (SEO) company SLI Systems, which has offices in Melbourne and Christchurch, NZ. In addition, he is on the board of Auckland, NZ based electricity provider Mighty River Power.
Read more: CMOs talk digital delivery part 2: Andy Lark
Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu
Thanks Nadia for sharing this blog. It has really useful and amazing information about Salesforce Commerce Cloud and digital engagement w...
Holly Smith
Adidas taps data and technology smarts to build personalised digital engagement with consumers
clearly someone who's jealous and only comments from the safety of being behind their keyboard
Peter Sibson
The purpose of purpose - Brand science - CMO Australia
haters gonna hate
David Bentley
The purpose of purpose - Brand science - CMO Australia
Social Media is platform where people get connected to each other from the world and share their views and thoughts on any product. Socia...
Tejas Potfode
6 Ways to ramp up Social Media to Your Web Design
We can't overlook mobile. Each passing day people are on their phones more and more
This Is My South Bay
What the 5G revolution will do to mobile marketing