Lark joins Fronde board

Andy Lark will serve as an independent director and advise Fronde about the Australian market

Group Lark CEO Andy Lark has joined the Fronde board.
Group Lark CEO Andy Lark has joined the Fronde board.

Former Commonwealth Bank CMO Andy Lark has been appointed to the board of New Zealand-headquartered IT firm Fronde as an independent director.

The CEO of Group Lark had already been working with Fronde as a strategic advisor.

Group Lark is a consultancy firm based in Sydney that specialises in brand and digital transformation. Lark left his CMO role at CBA in May last year.

Prior to joining CBA in July 2011, Lark was Dell's United States public and large enterprise global marketing vice president.

Fronde chairman Jon Mayson said the company increased its director numbers so that Lark could join.

There are seven directors on the board including Mayson, Lark, Wayne Norrie, David Irving, Sandy Maier, Greg Cross and Celia Burton.

“He [Lark] brings more than 20 years’ experience in technology, globalising sales and marketing, and driving the adoption of new technologies. Lark brings first-hand knowledge of the Australian market which is an added advantage given its important following our acquisition of OnlineOne last year,” said Mayson in a statement.

According to Lark, Fronde is “uniquely positioned” to offer cloud services to government agencies and enterprises.

Lark is also on the board of search engine optimisation (SEO) company SLI Systems, which has offices in Melbourne and Christchurch, NZ. In addition, he is on the board of Auckland, NZ based electricity provider Mighty River Power.

Read more:CMOs talk digital delivery part 2: Andy Lark

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook:, or check us out on Google+:

Signup to CMO’s email newsletter to receive your weekly dose of targeted content for the modern marketing chief.

Join the newsletter!

Error: Please check your email address.
Show Comments

Blog Posts

How can a brand remain human in a digital world?

Some commentators estimate that by 2020, 85 per cent of buyer-seller interactions will happen online through social media and video*. That’s only two years away, and pertinent for any marketer.

James Kyd

Global head of brand strategy and marketing, Xero

​Relevance and substance are the keys to marketing’s future

Marketing’s evolution and increased value-add to organisations is making headway in one essential direction: Driving brands to achieve maximum relevance in the heart and minds of customers.

Jean-Luc Ambrosi

Author, marketer

Why doing your job well is the key to innovation

The words ‘power company’ and ‘innovation’ probably don’t seem like a natural combination. In fact, when I first went for a marketing role with an electricity company, I semi-dreaded the work I thought I’d be doing.

Catherine Anderson

Head of marketing, Powershop Australia

eHarmony should be closed forever for fraud!The success rate of eHarmony is less than 10%.eHarmony is ONLY a 17+ years old obsolete site...


eHarmony: How machine learning is leading to better and longer-lasting love matches

Read more ICO relaunch March 14 - April 14 2018. Building a bigger community and more holders will surely move Krios to top exchan...

Mark Dalton

Blockchain pitched as answer to influencer marketing management

Read more

Lok knocks it out the park and predicts the future...“People are starting to understand they own their own data, and this will come to a ...


Data regulation key to marketing innovation

Read more

It needs to come from the top. It's not just about buy-in from the leadership team, leadership should be part of the development process ...

Stephen Houraghan

Why getting intimate is key to creating a great customer experience and optimising customer value

Read more

When was this article posted?


Report Reveals the Channels That Really Influence Consumer Purchase Decisions

Read more

Latest Podcast

More podcasts

Sign in