Yahoo acquires social data visualization startup Vizify

Five persons from Vizify have joined Yahoo's media organization in San Francisco

Yahoo has acquired Vizify, a company that turns social media data into interactive visual aids such as infographics and videos, adding to the Internet giant's string of acquisitions designed both to get talent and access to new technologies and services.

In this instance, Vizify in Portland, Oregon, will be closing down the service and refunding its paid customers. From Wednesday, Vizify will not be accepting new users, the startup wrote on its website.

"We have found in Vizify a company that shares our passion for visualization technology and the user experience," Yahoo said in a statement Wednesday. The financial terms of the deal were not disclosed.

A team of five persons from Vizify has joined Yahoo's media product organization in San Francisco, Yahoo said.

Vizify said it can't talk specifics just yet about what lies ahead, but is excited to bring a more visual approach to data at Yahoo. "We have a lot more up our sleeves and can't wait to get started," company executives wrote on their website.

Yahoo has been on an acquisition spree for a long time and in January agreed to acquire Incredible Labs, the startup behind mobile personal assistant app Donna, shortly after it said it was acquiring Tomfoolery, a startup whose key product is Anchor, an app offering group chats, file sharing, and email and voice calling for businesses. In February, the staff from Distill, the developer of a collaborative video interview platform, decided to join Yahoo.

Vizify has been talking to Yahoo since last summer. "Ultimately, we just couldn't say no to the opportunity to bring our vision to the hundreds of millions of people who use Yahoo every day," the company said on its website.

John Ribeiro covers outsourcing and general technology breaking news from India for The IDG News Service. Follow John on Twitter at @Johnribeiro. John's e-mail address is john_ribeiro@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Cannes 2018: The Big Not Easy

This year’s Cannes Lions program is packed full of data, robots, algorithms, voice technology, blockchain, virtual reality, artificial intelligence and machine creativity. But I’m just as interested in more subtle trends and insights.

Richard Brett

CEO, opr

CMOs are talking the CX talk, but not yet walking the walk

Customer experience is eclipsing product as a competitive differentiator. CMOs are recognising this shift and talking the talk. But are they also walking the walk?

Will our manners go the same way as texting when robotic servants take over?

Much of the talk in the industry is focused on the limited amount of time that screens have left in our lives.

Katja Forbes

Founder and chief, sfyte

You're suggesting that Taylor Swift is a non-brand because we don't know who she votes for, and then you suggest developing brand stories...

Brian 't Hart

Why Gartner thinks brands are too uptight about strategy

Read more

Indeed this is the great article but i will love to recommend you to read the case study of Walamrt for get the more and more customers. ...

Eva Buttler

5 steps to customer intelligence success

Read more

here is the good news now you can find the all adobe products at walmart .. read this news here at https://creditcardsfair.com/

Yasir Abbas

Adobe: Tech architecture, talent stopping companies making the experience shift

Read more

Google is more like a utility. Does a road have a brand? No. Do we use it daily? Of course! And the idea of Taylor Swift as an unbrand be...

Davy Adams

Why Gartner thinks brands are too uptight about strategy

Read more

My father had ALS (amyotrophic lateral sclerosis) for 3 years His first symptoms were weakness in his hands and losing his balance which ...

Janice Tollis

Why Gartner thinks brands are too uptight about strategy

Read more

Latest Podcast

More podcasts

Sign in