Gartner: Quarter of global enterprises to have chief data officer by 2015

Other sectors will follow banks and appoint CDOs

A quarter of large global organisations will have appointed a chief data officer (CDO) by the end of the year, a Gartner analyst has claimed.

In a blog post, Debra Logan, research vice president and Gartner Fellow, highlighted the growth in CDOs employed at large international enterprises.

CDOs are responsible for the management of data across an organisation. According to Gartner there are currently 100 staff with this title, twice as many as in 2012.

The majority of CDOs are hired by American companies (65 percent), with 20 percent in the UK.

Gartner research also noted that the proportion of female CDOs (25 percent) is twice that for CIOs (13 percent).

CDOs have mostly been appointed in heavily regulated industries, Logan noted, but are increasingly being seen in other sectors, which will drive an increase in the overall number by 2015.

"Banking, government and insurance are the first three industries to adopt the CDO role and in that order. However, we are now seeing other industries following. For example, we saw the first significant appointments in the advertising industry in 2013," she said.

Logan added that CIOs should not see the rise of CDOs as a threat to their own roles, and it will enable them to focus less on management of business data.

"CIOs should view the CDO as a peer and partner who can manage data and who has the knowledge, background and skills to do so, which allows CIOs to focus on the more-than-full time job that they already have."

HSBC's chief data officer Peter Serenita warned last year that financial firms are still struggling to implement enterprise-woide data management strategies as 'business as usual', although this should be the goal.

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Is your content marketing missing the mark?

Does it ever seem like the content you create falls flat on its face or that the leads you’re generating aren’t worth following up?

Dan Ratner

managing director, uberbrand

​ Creating a purpose-driven brand

So you want to be a brand with purpose. But what does it actually mean to build a brand with real meaning?

Paul Chappell

Partner and managing director, Brand + Story

Customer experience crisis: Proactively mitigating the risk of broken promises

Last Friday, three weeks after United Airline’s spectacular customer experience disaster, customers received a letter from the company’s CEO, Oscar Munoz.

STOP STEALING BUISNESS CLASS TOILETS from A380, new 787's and A330's!!!!Thats what you call customer experience ONE toilet for all Busine...

Joe

Qantas CMO: What it's taking to evolve our customer experience

Read more

Dare i suggest that a "CEO" role in a peak industry body like Think Brink is not really much of a leap from CMO because it is also a mark...

Sventana

CMO to CEO: Think Brick chief reveals what it takes to make the jump

Read more

Grate post, thanks for the post.No matter what your business is, if you do no not rank among the top most search results of Google, Yahoo...

Rahul

Image intelligence:10 must-see infographics for marketers

Read more

Thank you Shane Blandford for carrying my Smarketing vision into KM !

Peter Strohkorb

​CMO Interview: Why aligning sales and marketing drives innovation at Konica Minolta

Read more

Thanks for helping me putting those threads of thoughts together. Simplification and connection - neat idea.

Mark Bayly

Tips from IAG on how to craft human-centred design

Read more

Latest Podcast

More podcasts

Sign in