Association for data-driven marketing and advertising's four recruits include new News Corp CMO and is aimed at expanding its online retail and digital media experience
The Association for data-driven marketing and advertising (ADMA) has appointed four new industry representatives to its board.
The new recruits are eBay Australia’s marketing and advertising sales director, Steve Brennan; Omnicom Media Group CEO, Leigh Terry; News Corp Australia’s new group marketing director, Damian Eales; and national leader of digital change and digital intelligence at PwC Australia, Jason Juma-Ross.
The four join ADMA chair board, Karen Ganschow, who continues in her role and will lead the executive committee for another year in partnership with past chair and director of Quantium, Tony Davis.
“With Steve, Leigh, Damian and Jason on-board, we will have more online retail, media services, digital and multi-platform media experience at our table,” Ganschow commented.
“I’m confident these four people will make strong contributions to the marketing and advertising industry as we continue to support ADMA CEO, Jodie Sangster, and her team in their work of building value for our 550 corporate members through events, education, thought leadership and best practice.”
Current board members, SAS Australia CEO David Bowie, and Woolworths general manager of customer engagement, Emily Amos, are stepping up to vice-chair and treasurer roles respectively.
Other board members for 2014 are ADMA’s Sangster; Clemenger BBDO Sydney CEO, Andy Pontin; Google head of marketing, Lucinda Barlow; Qantas Loyalty chief commercial officer, Rob Colwell; and Foxtel CMO, Chantal Walker.
Last month, ADMA launched a new Queensland branch to help foster more networking activities in the sunshine state.
Pictured (from left): Damian Eales, Jodie Sangster, Karen Ganschow, Steve Brennan and Jason Juma-Ross
Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia
A study published in The Harvard Business Review found the time spent in collaborative activities at work has increased by over 50 per cent in the past two decades. Larger projects; complicated problems; tighter timeframes: These require bigger teams with specialised skillsets and diverse backgrounds, often dispersed globally.
In 2018, only 21 per cent of customers believed that banks in general had their customers best interests at heart and behave ethically. Only 26 per cent believed that banks will keep their promises; views cemented further following the Hayne Financial Services Royal Commission.
Taking people on an emotional journey through content is the most critical part of being a publisher. Which is why emotion lies at the heart of VICE Media.
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
This journey would identify all your future life aspects!
Maryann Humphrey
Open Colleges: one-to-one journeys is the goal
It's a pretty good idea. I think this integration is useful. Don't you agree?
Misty Stoll
Officeworks hops on voice interface bandwagon with Google Assistant integration
ok. so no RCS support? by the way, RCS is a lot bigger than 5G in terms of marketing and monetisation so y'all should be covering it.
DragoCubed
Optus goes for education with 5G network campaign
Many companies and individual merchants have shifted their major part of marketing to web marketing services Portland as it weighs fewer ...
Radiata Solutions
6 Ways to ramp up Social Media to Your Web Design
This is a unique experience! Will be interesting to talk to their managers.
Joyce Harris
How Krispy Kreme revitalised its brand in a saturated market