ADMA board gets a shake-up

Association for data-driven marketing and advertising's four recruits include new News Corp CMO and is aimed at expanding its online retail and digital media experience

The Association for data-driven marketing and advertising (ADMA) has appointed four new industry representatives to its board.

The new recruits are eBay Australia’s marketing and advertising sales director, Steve Brennan; Omnicom Media Group CEO, Leigh Terry; News Corp Australia’s new group marketing director, Damian Eales; and national leader of digital change and digital intelligence at PwC Australia, Jason Juma-Ross.

The four join ADMA chair board, Karen Ganschow, who continues in her role and will lead the executive committee for another year in partnership with past chair and director of Quantium, Tony Davis.

“With Steve, Leigh, Damian and Jason on-board, we will have more online retail, media services, digital and multi-platform media experience at our table,” Ganschow commented.

“I’m confident these four people will make strong contributions to the marketing and advertising industry as we continue to support ADMA CEO, Jodie Sangster, and her team in their work of building value for our 550 corporate members through events, education, thought leadership and best practice.”

Current board members, SAS Australia CEO David Bowie, and Woolworths general manager of customer engagement, Emily Amos, are stepping up to vice-chair and treasurer roles respectively.

Other board members for 2014 are ADMA’s Sangster; Clemenger BBDO Sydney CEO, Andy Pontin; Google head of marketing, Lucinda Barlow; Qantas Loyalty chief commercial officer, Rob Colwell; and Foxtel CMO, Chantal Walker.

Last month, ADMA launched a new Queensland branch to help foster more networking activities in the sunshine state.

Pictured (from left): Damian Eales, Jodie Sangster, Karen Ganschow, Steve Brennan and Jason Juma-Ross

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia

Signup to CMO’s new email newsletter to receive your weekly dose of targeted content for the modern marketing chief.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Designing for a cashless society

More movement has been made toward a cashless society recently, and already we are starting to see enormous implications across our society.

Katja Forbes

Founder and chief, sfyte

Setting advertising objectives for financial performance

I’ll often be talking to clients and at some point say, ‘the most important thing is justifying price’. Then moments later, ‘the most important thing is increasing the size of your customer base’.

Kyle Ross

Strategist, TRP

5 common mistakes to avoid in scalable customer experience

CX is about future-proofing your business by ensuring that your commercial model is always looped into your customers' needs, perceptions, values, beliefs, motivators, and detractors.

Tom Uhlhorn

Founder and strategy director, Tiny CX

Thanks for writing about chatbots. Definitely bots have the exciting future when it comes to customer engagement, transactional and conve...

Giridhar Prathap Reddy

Australian Open chalks up strong ticket sales with chatbot

Read more

Hello, where are the explanations of all the levels explained? I'd like to review this with a couple of colleagues. Thanks.

Melinda Gonzalez

CMO launches CMO CX, debuts customer experience maturity assessment

Read more

A great and accurate commentary - today we rarely get true personalisation. On web journeys cookies or logins remember who we are, what w...

Ian Moyse

Salesforce: Personalisation is a long way off what consumers now expect

Read more

Very nice information !! We provide almost every indian satta matka games with fast results. Online Matka play becomes easy with genuine ...

rsgame

Image intelligence:10 must-see infographics for marketers

Read more

One of the best example for email marketing!!This post has completely explained the power of email marketing and how it is beneficial to...

Abhinav Mohan

How email marketing automation is helping this Aussie electrical wholesaler enter the digital age

Read more

Latest Podcast

More podcasts

Sign in