ADMA board gets a shake-up

Association for data-driven marketing and advertising's four recruits include new News Corp CMO and is aimed at expanding its online retail and digital media experience

The Association for data-driven marketing and advertising (ADMA) has appointed four new industry representatives to its board.

The new recruits are eBay Australia’s marketing and advertising sales director, Steve Brennan; Omnicom Media Group CEO, Leigh Terry; News Corp Australia’s new group marketing director, Damian Eales; and national leader of digital change and digital intelligence at PwC Australia, Jason Juma-Ross.

The four join ADMA chair board, Karen Ganschow, who continues in her role and will lead the executive committee for another year in partnership with past chair and director of Quantium, Tony Davis.

“With Steve, Leigh, Damian and Jason on-board, we will have more online retail, media services, digital and multi-platform media experience at our table,” Ganschow commented.

“I’m confident these four people will make strong contributions to the marketing and advertising industry as we continue to support ADMA CEO, Jodie Sangster, and her team in their work of building value for our 550 corporate members through events, education, thought leadership and best practice.”

Current board members, SAS Australia CEO David Bowie, and Woolworths general manager of customer engagement, Emily Amos, are stepping up to vice-chair and treasurer roles respectively.

Other board members for 2014 are ADMA’s Sangster; Clemenger BBDO Sydney CEO, Andy Pontin; Google head of marketing, Lucinda Barlow; Qantas Loyalty chief commercial officer, Rob Colwell; and Foxtel CMO, Chantal Walker.

Last month, ADMA launched a new Queensland branch to help foster more networking activities in the sunshine state.

Pictured (from left): Damian Eales, Jodie Sangster, Karen Ganschow, Steve Brennan and Jason Juma-Ross

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia

Signup to CMO’s new email newsletter to receive your weekly dose of targeted content for the modern marketing chief.

Join the newsletter!

Error: Please check your email address.
Show Comments

Blog Posts

How to leverage the Internet of Things to understand consumer intent

'Intent' is the single largest performance marketing variable. It shapes our search queries, dictates our purchase paths and mediates meaningful interactions with brands regardless of channel, media or content type.

Oliver Smith

Business development, Performics Australia

3 ways customer data can increase online sales conversion

Data has been an increasingly critical factor in improving the efficiency and effectiveness of marketing and business operations.

James Bennett

Chief experience officer, Kalido

Our sharing future is both terrifying and exciting

Discussing the future in a realistic fashion is often a disappointing prospect. For all the talk of hoverboards, jetpacks and lightsabers changing the way we do things, the reality tends to end up being something as mundane as a slightly cheaper way to get around the city.

Jason Dooris

CEO and founder, Atomic 212

Hi, i am an Aistralian ALK patient, been on xalkori dec 13 to oct 15 and achieved remission of disease, since been on Ceritinib until no...

gary packer

Pfizer Australia adopts AI-powered digital analyst tool for sales and marketing decision making

Read more

Hi James, shouldn't marketers also be focusing on collecting and utilizing up to date first-party profiling data on customers so that mes...

Tom

3 ways customer data can increase online sales conversion

Read more

Wouldn't reconnecting with younger consumers be in direct contravention of the code on alcohol advertising?

Tim Palmer

Vodka Cruiser reconnects with younger consumers via category-first Facebook Live campaign

Read more

Thanks for the article Jennifer, you raise some interesting points. The supermarket and shopping centre examples particularly struck a c...

Jill Brennan

Why marketers should take note of social robots

Read more

Winning the retail game is really tricky at this point in time. Many retailers have declared themselves as bankrupt. But yes harnessing t...

Vanessa.M.Magers

​Bricks and clicks: Balancing digital and physical to win the retail game

Read more

Latest Podcast

More podcasts

Sign in