Apple profit declines as iPad sales flatten but revenue and iPhone shipments grow

Apple's iPad shipments were flat and its Mac shipments declined in the last quarter

Growth in iPhone shipments couldn't prevent Apple from reporting a drop in profits for the last quarter, as the iPad market flattened and Mac shipments fell.

Apple reported a profit of $US7.5 billion for the fourth quarter of its fiscal year, down from $US8.2 billion in the same quarter a year earlier. Revenue climbed to $US37.5 billion for the quarter, which ended September 28, up from $US36 billion, Apple announced. Analysts had been expecting revenue of $US36.9 billion, according to Thomson Reuters.

Apple shipped 33.8 million iPhones during the quarter, up from 26.9 million a year earlier. That included around 9 million iPhone 5s and iPhone 5c smartphones in the three days after the handsets started shipping on September 20, which Apple said was a record. An attraction of the iPhone 5s is a fingerprint reader that can be used instead of a password to log in.

Apple's iPad tablet shipments were 14.1 million, compared to 14 million a year ago. Apple announced new tablets earlier this month, including the 9.7-inch iPad Air and 7.9-inch iPad Mini with Retina display, both of which have a new 64-bit A7 chip.

Mac shipments in the quarter totaled 4.6 million, dropping from 4.9 million a year ago. Despite the decline, the company is not abandoning the laptop or desktop market. Apple has "been hard at work on the Mac", Apple CEO, Tim Cook, said at an event last week where new MacBook Pros with Retina displays were announced. Apple's new 13-inch and 15-inch MacBook Pro laptops are $US200 cheaper than their predecessors.

The company also introduced a new Mac Pro high-end desktop, which will start at $US2999. The high-end workstation has a new cylinder design and packs more storage, memory and graphics features.

For the first fiscal quarter of 2014, Apple is expecting revenue of between $US55 billion and $US58 billion, the company said. It also announced a dividend of $US3.05 per share payable on November 14.

Agam Shah covers PCs, tablets, servers, chips and semiconductors for IDG News Service. Follow Agam on Twitter at @agamsh. Agam's e-mail address is agam_shah@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

5 cornerstones of a strong digital culture

Creating a strong company culture may sound like a daunting task, but it’s actually pretty straightforward. In fact, company culture is created in exactly the same fashion as a religion or democracy. Behaviours created from the organisation’s inception are reinforced over time by leadership, attracting like-minded people and eventually reaching critical mass to become an accepted ‘truth’.

Anthony Stevens

Founder and CEO, Digital Asset Ventures

Should you rebuild your company’s tech stack in blockchain?

The question I get asked most regularly these days is: ‘Do I need to rebuild my company’s systems on Blockchain?’ And the answer, every time, is ‘No, you’re asking the wrong question’.

Michelle O'Keeffe

CEO, Engaging.io

Customer value proposition: Getting the brand promise to your customers right

Throughout my career, I have witnessed a litany of brand names that profess to have a unique customer value proposition (CVP). In reality, however, they’ve had little more than a ‘value proposition’: A simple list of benefits applied to a general audience.

Ric Navarro

Global director of marketing and communications, Norman, Disney & Young

RE: Sales and marketing SLAs, often the choke point isn't the teams but them getting the data into the tools they want to use with the da...

Ed Fry

Why sales and marketing alignment is more important than ever

Read more

Thank you for the good and very helpful information. It is very interesting. I love all the things you share and see your beautiful creat...

รัตนาวดี ภูมิวรรณ

Former eHarmony marketing chief joins telco startup

Read more

Colin Kaepernick, not Mike Kapernick.

thisisw

Zenith's innovation leader: Mid-digital age not benefitting media, brands or consumers

Read more

AGA KHAN HOSPITAL is in need of kidney donors for the sum of 2 crore, Contact us today if you want to sell your kidney for money, and thi...

Sebastian Friedrich

Mindshare gets behind blockchain advertising alliance

Read more

WelcomeThe world 's coolest Mercedes companyI am a personal addict on this carBut poverty does not allow me to watch on YouTube for us po...

amer hassan

ASX-listed GrowthOps appoints inaugural CMO

Read more

Latest Podcast

More podcasts

Sign in