Google buys Bump, focuses on mobile file sharing

Google scoops up popular Bump and Flock apps

Google is buying the mobile startup Bump Technologies, makers of the popular app that enables users to transfer photos, videos and files just by bumping their phones together.

Neither company disclosed financial terms of the deal, although the All Things Digital site quoted a source as saying the sale was worth $30 million to $60 million.

David Lieb, CEO and co-founder of Bump, made the announcement in a blog post today. He also tweeted, "The next chapter begins today. Bump's been acquired by Google."

Google did not respond to a request for comment by deadline.

With the Bump acquisition, Google also is getting Flock, a photo-sharing app that combines photos taken by users, their friends and family and puts them into a shared album.

"We strive to create experiences that feel like magic, enabled behind the scene with innovations in math, data processing, and algorithms," wrote Lieb. "So we couldn't be more thrilled to join Google, a company that shares our belief that the application of computing to difficult problems can fundamentally change the way that we interact with one another and the world."

He said, for now, both Bump and Flock will continue to work as they have. "Stay tuned for future updates," he added.

The app, which has more than 100 million iPhone users, also enables an Android phone to "bump" with an iPhone.

Zeus Kerravala, an analyst with ZK Research, said the acquisition is a good move for Google. "This is interesting. To date, mobile devices have become great at creating content but not so effective with sharing," he said. "What if Android users had the ability instantly to share photos, videos, etc. with people near them? Consider a football game where the NFL could send everyone with an Android phone a bunch of videos so they could all vote for play of the game."

Google, he added, is smart to move to make file sharing easier and more mobile for its users.

Kerravala also said that he expects Bump to no longer be available to iPhone users.

This article, Google buys Bump, focuses on mobile file sharing, was originally published at Computerworld.com.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Using artificial intelligence to surprise your customers

​We have expected artificial intelligence (AI) will become part of our everyday lives for quite some time.

Katja Forbes

Founder and chief, sfyte

Is customer segmentation dead?

Ginni Rometty, the CEO of IBM, announced the death of customer segmentation five years ago saying, "The shift is to go from the segment to the individual. She might have been a bit premature for most marketers, but if customer segmentation isn't dead yet, it's definitely on life support.

Richard Taylor

Senior digital strategist, Spinach

How people buy brands

Andrew Ehrenberg was a giant in the field of marketing science. He believed scientific methods could reveal law-like patterns of how people buy. In this post, I summarise one of Ehrenberg’s most important discoveries and its implications on how people buy brands.

Kyle Ross

Strategist, TRP

What a great article. Thanks for sharing. Today Digital Marketing is the basic need for a business to survive. As online presence is very...

Ecomsolver Private Limited

Want to master digital transformation? Stop thinking about your own problems

Read more

Feeling grateful that customer led digital transformation could improve business and generate more business growth. Many companies are no...

Lilly Lawrence

How a customer-led digital transformation has helped this CMO generate $6m in incremental business

Read more

If a business games me happy than there is a higher chance I will go to them.

Martinez

The Iconic: becoming customer-focussed transformed our business

Read more

That’s a great example of surprising AR ad that went viral because it was first of its kind. Probably a similar effect to some scale can ...

Natasha Kvitka

Using artificial intelligence to surprise your customers

Read more

Hey there! it is a really meaningful post. I too have written a few similar articles about SEM, SEO, Social Media, Digital Marketing Tren...

Rohit

Digital advertising continues to dominate marketing budgets

Read more

Latest Podcast

More podcasts

Sign in