Gartner: Humans and machines evolve to drive corporate IT together

Gartner's latest Hype Cycle focuses on smart machines, cognitive computing and the Internet of Things

The evolving relationship between humans and machines will dominate the path to emerging technologies, says anlayst Gartner.

For its "Hype Cycle for Emerging Technologies 2013" report Gartner has focused on areas such as smart machines, cognitive computing and the Internet of Things.

The report covers over 2,000 different technologies grouped into 98 areas, but the relationship between humans and machines provides a focus for Gartner's predictions.

Gartner analyst Jackie Fenn said: "We are encouraging enterprises to look beyond the narrow perspective that only sees a future in which machines and computers replace humans. By observing how emerging technologies are being used by early adopters, there are actually three main trends at work."

Fenn said these were augmenting humans with technology, like an employee with a wearable computing device [such as Google Glass]; machines replacing humans, like a cognitive virtual assistant acting as an automated customer representative; and humans and machines working alongside each other, for example a mobile robot working with a warehouse employee to move boxes.

Gartner analyst Hung LeHong said: "Organisations of the future will use a combination of these three trends to improve productivity, transform citizen and customer experience, and to seek competitive advantage."

LeHong added: "Machines are becoming better at understanding humans and the environment, for example, recognising the emotion in a person's voice; and humans are becoming better at understanding machines through the Internet of Things concept. At the same time, machines and humans are getting smarter by working together."

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments
cmo-xs-promo

Latest Videos

More Videos

Undoubtedly, Robotic Process Automation enables marketing teams to accomplish repetitive tasks with fewer resources at a great accuracy.

Raj

What marketers need to know about robotic process automation

Read more

who wants to date me I am 9 years old and i am a boy

Jeremy Hawkins

Sink a sub gaming experience signals Subway's renewed brand push

Read more

Great read. I agree that it should be a perfect balance between interacting with your customers and knowing your brand. As a business, yo...

Caroline Scott

7 ways CMOs can improve their customer engagement game

Read more

Very true. Team development helps improve collaboration among the team members. I was able to improve my team's collaboration skills by t...

Quent Sinder

Why empowering others can help make you a great leader

Read more

CRM is a very good software that can help you succeed in your business. In my company, this system has allowed me to improve customer rel...

Anna Janicka

Sensis rebrands to Thryv and brings business software to Australian SMBs

Read more

Blog Posts

Attention marketers, it’s the small things that make a big difference

Marketers spend their careers searching for the formula that can improve the bottom line for their brands. Most new marketers also come into a role and feel like they need to put their own stamp on things.

Peter Pynta

CEO APAC, Neuro-Insight

Unboxing 101 - How savvy influencer engagement can build a brand

The humble unboxing video is a powerful tool. Correctly executed, it harnesses consumer fandom, viral authenticity and brand design magic to deliver a high-impact message to a tightly targeted cohort of consumers.

Gali Arnon

Chief marketing officer, Fiverr

​Power to the people

Purpose is the ultimate statement of intent for many organisations. Why are we here? What are we trying to achieve?

Rich Curtis

CEO, FutureBrand A/NZ

Sign in