All the information a Chief Marketing Officer needs to be a true leader

CMO is produced by global publishing leader, Foundry (formerly IDG Communications), and focuses on the unique leadership, customer, data and technology challenges facing marketing leaders and senior customer experience executives today.

CMO is a direct response to the rise of the Chief Marketing Officer (CMO) as technology buyer and business leader and represents the premier media offering in Australia and New Zealand dedicated to this influential professional group. CMO addresses the unique leadership and management challenges chief marketers and customer leaders face as they look to align their own practices and insights with those of the business, while also navigating marketing and customer technology and data solutions.

At CMO, our editorial and brand approach is twofold: Firstly, we assist CMOs, marketing and customer leaders to understand their changing role in corporate leadership and as custodians of the customer. Secondly, we help navigate and harness the growing array of technology, digital and data capabilities available to in the marketing, advertising and customer ecosystem.

As the world’s number one technology publisher, we know IT inside out. And we know the value technology can bring to business. But CMO doesn’t stop there. Our brand delivers stimulating, thought-provoking and inspiring content for the modern marketing and customer chief covering everything from leadership and management strategies to customer insights and digital and social media marketing trends. CMO not only demystifies technology, we delve into marketing, data and analytics best practice.

Through this ambition, CMO has established a compelling platform and community approach enabling marketing and customer leaders to share their thoughts, concerns and ideas.

All of this helps marketing chiefs be more successful and take up their rightful place as corporate leaders and chiefs of brand and customer engagement.

CMO’s engaged audience includes Chief Marketing Officers, Vice-Presidents and General Managers of Sales and Marketing, Chief Brand Officers, Chief Customer Officers, Chief Growth Officers, Directors of Customer/Client Experience, Directors of Strategic Marketing, Communications, Content and Product, plus Digital Strategy leaders.

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More Brand Posts

What are Chris Riddell's qualifications to talk about technology? What are the awards that Chris Riddell has won? I cannot seem to find ...


Digital disruption isn’t disruption anymore: Why it’s time to refocus your business

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CMO's top 10 martech stories for the week - 9 June

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Great e-commerce article!

Vadim Frost

CMO’s State of CX Leadership 2022 report finds the CX striving to align to business outcomes

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Are you searching something related to Lottery and Lottery App then Agnito Technologies can be a help for you Agnito comes out as a true ...


The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

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Thorough testing and quality assurance are required for a bug-free Lottery Platform. I'm looking forward to dependability.

Ella Hall

The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

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Blog Posts

Marketing prowess versus the enigma of the metaverse

Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.

Liz Miller

VP, Constellation Research

Why Excellent Leadership Begins with Vertical Growth

Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?

Michael Bunting

Author, leadership expert

More than money talks in sports sponsorship

As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.

Simone Waugh

Managing Director, Publicis Queensland

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