Samsung appoints former digital marketer as Australian president

Consumer electronics company highlights support for the Federal Government's innovation agenda

Harry Lee
Harry Lee

Samsung has announced one of its former digital marketing leader as its new president for Australia.

Harry Lee was most recently the president and MD of the consumer electronics company’s Philippines operations, a role he was appointed to last January. He will replace Jaehoon (Jack) Kwon as Australian president, but his starting date has not yet been confirmed.

He’s also well known for his role within the corporate digital marketing team at Samsung’s global marketing operations, where he led strategy development for smartphone and audiovisual divisions. The role encompassed several key international markets including the US, UK, France, Germany, Italty, Spain, Canada, China Singapore and Australia.

Samsung flagged Lee’s experience in operational excellence and business management as key reasons for his appointment to the Australian helm.

In a statement, Lee said he was pleased to join Samsung Australia at a time when the Federal Government is placing increased emphasis on innovation.

“As a global leader in innovation and technology, Samsung is well-placed to take a leadership role within the industry,” he said.

“Through the company’s expansive R&D capabilities, Samsung is drawing on its strength in delivering innovative technologies to consumers and using this to develop solutions in the Internet of Things space. I look forward to working with our Australian partners to pursue open, collaborative innovation to create solutions for consumers as well as opportunities for the public and private sector alike.”

Lee was previously responsible for Samsung Electronics’ businesses in Singapore, and regional director for mobile phones across Southeast Asia, Oceania and Taiwan. He commenced his career in the US, working as a management consultant.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Behaviour change, by design

​We’re living in an age of unprecedented change. We experience with Oculus Rift, invest with Acorns, consume video through Hyper, tune into Pandora and navigate with Waze.

Glen Jeffreys

Head of UX, Deepend Group

Chat bots: How to use them commercially right now

I’m sure that many of you out there have heard a lot about chat bots (aka messaging bots) recently, and the fact that they are here to stay is pretty evident by now.

Deniz Nalbantoglu

Managing director, Webling-Interactive

Top tips to uncovering consumer insights for business innovation

An in-depth understanding of consumers sits at the heart of what we all need to do, but we know it’s not always easy to uncover insights that will unlock a true innovation opportunity.

Matt Whale

Managing director, How To Impact

There is a new digital capture tool called QuickTrials app (www.quicktrials.com) that allows people who conduct Field Trials to collect t...

Quick Trials

How a new digital and data strategy for agriculture is helping farmers innovate

Read more

Recommendation engine is a great example of AI / ML.

Francis Kim

Chat bots: How to use them commercially right now - Big data delivery - CMO Australia

Read more

This new logo is offensively bad! And stop flashing it at us in between points on the television coverage. Trying to subliminally program...

Simon

Tennis Australia unwraps new brand identity for Australian Open

Read more

Thanks, Nadia. It was so interesting blog for me because it helps me able to understand well on the basics of business and marketing conc...

MichaelBGreen

3 ways marketers can raise their executive influence

Read more

Having been to the AO on Wednesday for the first time in a number of years I was very impressed with the new branding. The event has evol...

Naomi

Tennis Australia unwraps new brand identity for Australian Open

Read more

Latest Podcast

More podcasts

Sign in