Myer appoints Mark Cripsey as new chief digital and data officer

Myer announced the appointment of Mark Cripsey into the newly created role of chief digital and data officer

Myer appointed Mark Cripsey into the newly created role of chief digital and data officer, as part of the retailer's focus on omni-channel retailing and customer data.

Cripsey brings to the role significance experience working with technology in the retail environment, and has specialist expertise in omni-channel retailing having held previous roles as the GM of Coles online. Prior to this, Mark spent several years at grocery store chains Tesco Limited in the UK, and Fresh & Easy in the US, where he was responsible for providing tech support for all aspects of retail operation.

"We're excited to welcome an executive of Mark's calibre to the leadership team," Myer's CEO, Richard Umbers, said. "Mark's experience in technology-driven retail transformation and his direct experience in e-commerce and multi-channel logistics will be important in helping us to successfully deliver our strategy."

Cripsey will report to the CEO and oversee IT, supply chain, online retail and the customer data analytics that support the Myer one program.

He is expected to commence his new role before the end of the year.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, join us on Facebook:, or check us out on Google+:

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

People in vegan houses shouldn't throw bacon

Picture this. You’re at a Gourmerican burger joint chomping a cheeseburger, when an outspoken vegan friend starts preaching that you’re killing the planet. Last week, that same vegan downed a pricey glass of pinot before their flight to a far-flung destination, armed with their strongest mossie repellant and first aid kit. Anything amiss?

Abbie Love

Strategist, Ikon Communications

The role of the CMO is evolving: Are you keeping up?

My (amazing) vacation in the Galapagos Islands earlier in the year got me thinking about Charles Darwin and his theory of evolution. What does this have to do with the role of today’s CMO, you ask? Plenty.

Sheryl Pattek

Vice-president, executive partner

Getting your business ready for the Entrepreneurial Consumer

We all know the digital revolution has completely transformed the way consumers are interacting with brands, and that a lot of businesses are finding it hard to catch up. One way to closing this brand gap is to understand consumer behaviour and build a brand experience that meets these new needs.

Pip Stocks

CEO and founder, BrandHook


Kerry Edwards

Open Colleges taps into social for better student interaction

Read more

Or just go to sites like www.shopsthatshiptoaustralia.c... and others and be sure that the stores will send to where you live :-)


Why online shopping is like dating – RedBalloon CEO

Read more

Personalisation is the key. Customers demand a very relatable and well defined CX where the sincerity and understanding of their disposit...

Hitesh Parekh

In pictures: Improving cutomer experiences through smart personalisation

Read more

Thanks for this. The key for me is the effective of governance where it dictates and sets the proactive policy when it comes to CX. Tech ...

Hitesh Parekh

6 lessons in modern marketing from a customer experience chief

Read more

Very well said “With today’s consumers more demanding of the brands and merchants they shop, it’s imperative for merchants to not just co...


CMO's top 10 martech stories for this week - 29 September

Read more

Latest Podcast

More podcasts

Sign in