Facebook launches mobile news app Paper

The app reimagines Facebook on mobile devices with a mix of news stories and content from the user's personal feed

Facebook's new paper app presents stories in themed sections
Facebook's new paper app presents stories in themed sections
  • Facebook's new paper app presents stories in themed sections
  • Facebook's paper app can be navigated with the thumb
  • In Facebook's new Paper app, stories appear to unfold as they are opened
View all images

Facebook has introduced Paper, a mobile app that mixes content from a user's own feed with articles from "well-known publications" and displays it all with a new interface.

The app will first be available for Apple's iPhone in the U.S. on Feb. 3, Facebook said on Thursday.

The first section in Paper is made up of a user's Facebook News Feed, where the user can see photos, videos, and longer written posts. Additionally, users can customize the app by choosing among more than a dozen other sections, including photography, sports, food, science and design. Each will include a mix of content from "emerging voices and well-known publications," Facebook said.

The basic user interface consists of a top half of the screen, which displays one post or story with an image, and a second section below, where a number of smaller thumbnails are displayed. Users can then swipe to view more content and tap to see it in detail. Images and videos can be showed in full-screen mode.

The interface has been built from the ground up for touch devices. Users can, for example, tilt their phone to show different parts of a high-resolution panoramic photo from corner to corner, and see faces and other important details up close, according to Facebook.

Paper is the first product from Facebook Creative Labs, which is working on "new apps to support the diverse ways people want to connect and share," Facebook said. For Facebook the app represents the start of a new mobile push, an area where it hasn't always been successful.

The app will compete with the likes of Flipboard. For an early look, users can visit the app's website.

Send news tips and comments to mikael_ricknas@idg.com

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Behaviour change, by design

​We’re living in an age of unprecedented change. We experience with Oculus Rift, invest with Acorns, consume video through Hyper, tune into Pandora and navigate with Waze.

Glen Jeffreys

Head of UX, Deepend Group

Chat bots: How to use them commercially right now

I’m sure that many of you out there have heard a lot about chat bots (aka messaging bots) recently, and the fact that they are here to stay is pretty evident by now.

Deniz Nalbantoglu

Managing director, Webling-Interactive

Top tips to uncovering consumer insights for business innovation

An in-depth understanding of consumers sits at the heart of what we all need to do, but we know it’s not always easy to uncover insights that will unlock a true innovation opportunity.

Matt Whale

Managing director, How To Impact

There is a new digital capture tool called QuickTrials app (www.quicktrials.com) that allows people who conduct Field Trials to collect t...

Quick Trials

How a new digital and data strategy for agriculture is helping farmers innovate

Read more

Recommendation engine is a great example of AI / ML.

Francis Kim

Chat bots: How to use them commercially right now - Big data delivery - CMO Australia

Read more

This new logo is offensively bad! And stop flashing it at us in between points on the television coverage. Trying to subliminally program...

Simon

Tennis Australia unwraps new brand identity for Australian Open

Read more

Thanks, Nadia. It was so interesting blog for me because it helps me able to understand well on the basics of business and marketing conc...

MichaelBGreen

3 ways marketers can raise their executive influence

Read more

Having been to the AO on Wednesday for the first time in a number of years I was very impressed with the new branding. The event has evol...

Naomi

Tennis Australia unwraps new brand identity for Australian Open

Read more

Latest Podcast

More podcasts

Sign in