ADMA board gets a shake-up

Association for data-driven marketing and advertising's four recruits include new News Corp CMO and is aimed at expanding its online retail and digital media experience

The Association for data-driven marketing and advertising (ADMA) has appointed four new industry representatives to its board.

The new recruits are eBay Australia’s marketing and advertising sales director, Steve Brennan; Omnicom Media Group CEO, Leigh Terry; News Corp Australia’s new group marketing director, Damian Eales; and national leader of digital change and digital intelligence at PwC Australia, Jason Juma-Ross.

The four join ADMA chair board, Karen Ganschow, who continues in her role and will lead the executive committee for another year in partnership with past chair and director of Quantium, Tony Davis.

“With Steve, Leigh, Damian and Jason on-board, we will have more online retail, media services, digital and multi-platform media experience at our table,” Ganschow commented.

“I’m confident these four people will make strong contributions to the marketing and advertising industry as we continue to support ADMA CEO, Jodie Sangster, and her team in their work of building value for our 550 corporate members through events, education, thought leadership and best practice.”

Current board members, SAS Australia CEO David Bowie, and Woolworths general manager of customer engagement, Emily Amos, are stepping up to vice-chair and treasurer roles respectively.

Other board members for 2014 are ADMA’s Sangster; Clemenger BBDO Sydney CEO, Andy Pontin; Google head of marketing, Lucinda Barlow; Qantas Loyalty chief commercial officer, Rob Colwell; and Foxtel CMO, Chantal Walker.

Last month, ADMA launched a new Queensland branch to help foster more networking activities in the sunshine state.

Pictured (from left): Damian Eales, Jodie Sangster, Karen Ganschow, Steve Brennan and Jason Juma-Ross

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia

Signup to CMO’s new email newsletter to receive your weekly dose of targeted content for the modern marketing chief.

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Why there’s more to content marketing ROI than just numbers

Most brands are producing more content than ever before. Even those still operating predominantly in campaign mode are finding social media demands an always-on content pipeline.

Jacki James

strategic planner, Zuni

Six lessons from Mobilegeddon

Google’s Mobilegeddon is the lesson many big companies and their marketers are learning the hard way.

Rob Marston

Managing director, Zeus Unwired

Against Net Promoter: A new way of interpreting the customer data deluge

One thing that frustrates marketers is the sloppy use of digital research.

Jason Juma-Ross

lead partner, PwC Digital Intelligence

Augmented Reality is the most immersive and interactive medium at today and that works for all kinds of real world requirements. It allow...

Siddhu

Sunny Queen launches egg-citing augmented reality collectible cards

Read more

It's really helpful that you were able to share this kind of information in order for some people to know on what is this kind of word re...

best essay sites

It's time for CMOs to embrace ‘agile’ as a noun - Technology chief - CMO Australia

Read more

You nailed it Mark, not nice, not popular but true.

CruiseFactoryData

CMO Council: Marketers lack right customer metrics for digital transformation

Read more

An insightful post and I wholeheartedly agree that without clearly defined business goals any content strategy will be ineffective. The d...

Alastair Kane

Why there’s more to content marketing ROI than just numbers

Read more

Interesting post, Nadia. Thanks for sharing. Using beacons to give fans the opportunity to win one of 50 Four ‘N Twenty pies if they down...

Devika Girish

MCG rates success of beacon trials for customer engagement

Read more

Sign in