Dynamics gets more social

Microsoft partners with InsideView

The latest version of Microsoft's cloud-based CRM system, released today, offers users in-applications access to 30,000 sources of news, financial and social information.

The new streams of information in the latest edition of Dynamics – dubbed Social Insights – are courtesy of a Microsoft partnership with InsideView.

"Until now, CRM users (whether they have a marketing, sales or account management role) were left to their own devices to discover and assemble insights manually. They searched thousands of financial, news and social sources in the cloud to find information that is essential to their success," InsideView's founder and CEO, Umberto Milletti, wrote in a blog entry.

"Marketing departments and sales teams have found themselves in the data aggregation business, trying to combine social media with financial information into their marketing workflow. This has been a very time consuming, inefficient proposition—usually with poor results.

"Starting today, users of Microsoft Dynamics CRM Online don’t have to spend time searching for information any longer, as real-time information aggregated from over 30,000 financial, news, and social sources appears natively within their CRM workflow."

Basic access to Social Insights will be free for customers using the Microsoft-hosted version of Dynamics.

The cloud-based edition Microsoft Dynamics CRM 2013 is available from today for Australian customers; the on-premise edition of Dynamics and deployments hosted by Microsoft partners will be available from the end of the month.

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

4 key findings on the state of B2B marketing

The ​2016 B2B Marketing Outlook Report​ was recently published by Green Hat in conjunction with ADMA for the sixth consecutive year. It highlights the most significant trends from 2015 and shows B2B marketers what’s in store for the year ahead.

Andrew Haussegger

Co-founder and CEO, Green Hat

Why app engagement must be personalised

Research from Nielsen late last year reported Australian smartphone users over the age of 18 spend 33 hours per month in apps, and a mere four hours per month in browsers. But what does it take to actually maintain an app customers will engage with?

Rob Marston

Head of Airwave, A/NZ

Customer experience investments more vital than ever

The global commodity slump has hit Australia in the last few months. Companies that obsess over these developments might be tempted to cut spending on customer experience (CX) programs. Here's why that's a a terrible idea.

Harley Manning and Thomas McCann

Research leaders, Forrester

I hope this trickles down to job opportunities and more analytics based careers on the government.

Ale Xandra

Australian Open details data analytics improvements driving digital fan engagement

Read more

what does this article means when it refers to "elocker technologies" ? Thank you. I am not sure what this is,M

Martin W. Jordan

Adelaide Zoo deploys iBeacon technology to enhance visitor experience

Read more

Now you make creative Facebook ads

Mike Smith

Why AAMI turned to Facebook mobile and segmentation to drive brand favourability

Read more

Rob - great article. Here at Pure Oxygen Labs we could not agree more. When considering retail mobile apps deep linking is woefully unde...

Scott

Why app engagement must be personalised - Mobile strategy - CMO Australia

Read more

Project Leader?? Kim Portrate is one of the most ineffective leaders I have ever had the displeasure of meeting. She single-handedly cost...

Anonymous

Helloworld scraps CMO role

Read more

Latest Podcast

More podcasts

Sign in