NewsGator tunes social collaboration suite for 'Aha!' moments

Social Sites, an enterprise social network add-on for SharePoint, now has stronger brainstorming features

NewsGator wants its Social Sites add-on for SharePoint to handle companies' innovation cycles with a beefed-up set of capabilities for brainstorming, idea evaluation, concept development and execution.

Social Sites, an enterprise social networking (ESN) product, has an existing "ideation" module that's called Idea Stream and is mainly for brainstorming, but NewsGator released on Tuesday a broader "innovation" edition of the full suite.

With Social Sites for Innovation, NewsGator wants to tap further into the demand for enterprise software that lets companies solicit ideas from employees, collect and manage their contributions and distill the suggestions into concrete plans.

In fact, last month Mindjet, which makes project-based collaboration software, merged with Spigit, which specializes in innovation management, to offer enterprises tools that help from idea creation to completion of projects. Other NewsGator rivals provide various levels of innovation management functionality for their broader ESN suites.

Social Sites for Innovation can be used with on premises and private cloud implementations of SharePoint 2010 and SharePoint 2013.

The product replaces the existing, more limited Idea Stream module, which costs $5 per user per year, according to Jen Keyerleber, senior solutions manager at NewsGator.

"Current customers who own the Idea Stream module are able to expand their innovation process by purchasing the new [Social Sites for Innovation], which accesses of all of their existing ideation campaigns to take advantage of [its] end-to-end innovation capabilities," she said.

Ahead in the roadmap are plans to extend Social Sites for Innovation for use not only internally among employees but also by a company's customers and partners, Keyerleber said.

Social Sites for Innovation can be bought via a subscription or a perpetual license, which are both priced per user. Cost depends on the size of implementations.

For example, a subscription for 5,000 users to Social Sites for Innovation is US$12.50 per user per year, on top of the $17.50 per user per year for the core Social Sites suite, which is required.

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Why it's time to integrate your website into your digital marketing strategy

As the head of marketing, do small beads of perspiration break out on your forehead when you hear the dreaded phrase: “It’s time to redesign our website?”

The impact of uniforms on consumer brand preferences

Flight attendant uniforms attract attention. From a primary association with sex appeal during the 1960-70s, to the diverse role they perform today, the flight attendant’s uniform sits front and centre in the advertising imagery of many airlines. However, relatively little is known about the ways in which consumer behaviour is influenced by airline uniforms.

Are data and creativity like chalk and cheese?

The industry is experiencing an explosion in data-led initiatives like programmatic buying, as well as a simultaneous increase in the importance of creativity. A less adventurous marketer might see these trends as chalk and cheese, as two developments which have the power to markedly improve a brand’s bottom line, but which don’t have much room for crossover.

When you want to get the most ROI, researching about the tools you need will pay off big time. Take for example your marketing and repor...

TapAnalytics

​How to get the best ROI from your martech investment

Read more

We can see how companies are now developing and improving the digital marketing platform they are using and finding ways to add more feat...

TapAnalytics

CMO's top 10 martech stories for the week - 21 January

Read more

Very nice article, Thanks for sharing this necessary information about digital trends. Specially i like prediction no 3 " Marketers embra...

kevin marshall

Predictions: 16 digital marketing trends for 2016

Read more

Mobile has indeed becoming a big player in the marketing industry. It should be utilized by businesses and mobile campaigns should be pro...

TapAnalytics

Report: Mobile-based campaigns and coupons boost consumer brand sentiment

Read more

Very good points, thanks for this article :) I would also add Virtual Reality to the game changers in 2016 (especially after CES2016). I...

Piotr Maksymowicz

Predictions: 16 digital marketing trends for 2016

Read more

Latest Podcast

More podcasts

Sign in