Woolworths appoints new GM of marketing

New marketing chief Jess Gill boasts of 20 years experience including with Telstra and Macquarie Bank

Woolworths has appointed experience marketer, Jess Gill, as its new general manager of marketing across supermarkets nationally.

Gill takes over the position from Kurt Kamp, Woolworth’s group marketing director, who has been acting in the role over recent months following Elizabeth Ryley’s promotion to general manager of customer loyalty.

Gill reports directly to managing director, Tjeerd Jegen.

Gill was most recently at consultancy, Growth Mantra, and was formerly marketing director at Telstra Wholesale, a role she held for six years. Her resume includes 20 years of experience in marketing positions including with Voyages Hotels and Resorts and Macquarie Bank.

Jegen said he had been impressed with the work Gill had already done for Woolworths as head of marketing strategy for consultancy, Growth Mantra.

“Retail marketing is an extremely fast paced, dynamic space that requires a strategic mind, steady hand and cut-through creative flair to reach our customers in a highly competitive environment,” he said.

“Growth Mantra has completed a number of strategic projects for Woolworths over the past two years and has made a measurable impact. One of our biggest focuses right now is marketing, and Jess was the obvious choice to lead the team.”

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia

Signup to CMO’s new email newsletter to receive your weekly dose of targeted content for the modern marketing chief.

Join the CMO newsletter!

Error: Please check your email address.
Show Comments

Supporting Association

Blog Posts

Why customer experience driven growth is set to take off

Our overall brand perceptions are invariably shaped by our experiences. And loyal customer relationships can be severed in moments by a negative service interaction.

Consistency and conversation: How branding and advertising can work better together

Advertising and branding are two of the most visible outputs of marketing, which is why getting them right is so important. However, too often the line between branding and advertising becomes blurred. This means advertising activity can be out of sync with brand, resulting in poor results for both functions.

Dan Ratner

managing director, uberbrand

Putting your brand on the Love Index

How much do your customers love your brand, product or service?And more importantly, why?

Bronwyn van der Merwe

Managing director, Accenture Interactive

Someone needs a swift kick up the bum for such an idiotic idea.

random

​Why a degree is no longer enough to get you hired as a skilled marketer

Read more

The frequent flyer programs are the new profit machines for airlines all over the world, as they have morphed to be mass marketing machin...

Steve@iFLYflat

Velocity frequent flyers program strong performer in mixed half-year for Virgin

Read more

Hi Jennifer, thanks for sharing these info regarding the digital marketing trends.I've created a related video to this topic, would you m...

Fabio Carry

Predictions: 17 digital marketing trends for 2017

Read more

Great news. Marketing automation can be very useful for companies at various stages of development. With so many tools out there it's bet...

Ben

How HBF rolled out marketing automation in eight months

Read more

I read a report that the business sector in Australia as a whole have yet to fully harness and see the proactive change that predictive a...

Alex Martin

Report: Predictive analytics, IoT, machine learning battle it out for marketing dollars

Read more

Latest Podcast

More podcasts

Sign in